National Agriculture Week begins next week, March 13-19, and the U.S. Farmers and Ranchers Alliance invites farmers and ranchers to participates in “Show Us Your Ag” to highlight the great things going on across the nation. The industry providing us with everything we eat, plus fuel and fiber is generally misunderstood by those making use of our products everyday. “Show …
“Thank a Consumer” At #Classic16
The US Farmers and Ranchers Alliance (USFRA) has a strong presence at the 2016 Commodity Classic, using the event as an opportunity to talk to farmers and ranchers about their consumer programs, all of which are working to bridge the trust gap that exists between farmers and consumers. Farmers are encouraged to stop by the USFRA booth during the event …
Sustainability Expert Defends Big Business
Terms like local, organic, natural and sustainable dominate the marketplace, but what does it all mean? One of the most tangible examples of sustainability is the use of drastically fewer resources over time, something many areas of agriculture, especially the dairy industry, can say is true of their production methods. Regardless of this fact, many large-scale production operations face a …
Latest #FoodD Talks Sustainability at Dairy Strong
The 2016 Dairy Strong Conference was able to serve as a host for the U. S. Farmers and Ranchers Alliance’s (USFRA) latest installment of Food Dialogues, a comprehensive discourse on food production between a panel of food industry experts. This group of panelists was asked to focus discussion around the controversial topic of sustainability. One panelist was Lauren Linsley, RDN, …
New Foundation Launched by @USFRA
The U.S. Farmers and Ranchers Alliance (USFRA) has launched a new foundation with a mission of furthering agricultural education and understanding of agriculture among America’s consumers including young people and millennials. The U.S. Farming and Ranching Foundation (USFRF) is the result of a collaborative effort led by the agriculture and food industry to expand the dialogue with consumers regarding food …
Food Dialogues to Focus on Sustainability
The Food Dialogues®: Dairy Strong Farming; for the Future panel will tackle the concept of “sustainability” and all it’s different meanings for different people. The panel, hosted by the U.S. Farmers and Ranchers Alliance (USFRA), will take place at the Dairy Strong conference from 10:15 – 11:45 a.m. CT on Thursday, January 14, 2016 in Madison, Wis. and will be …
USFRA and Food52 Present “Day On the Farm” Video
America’s farms and ranches are as diverse as the men and women who run them. The U.S. Farmers & Ranchers Alliance (USFRA) is now offering an online video series to introduce consumers to the farms and farmers who grow their food. Created in collaboration with the popular online website Food52, there are four videos now live on the USFRA’s FoodDialogues.com …
USFRA Educational Initiative – Discovering FARMLAND
The U.S. Farmers & Ranchers Alliance has announced a new education initiative that will provide high school students a first-hand glimpse into modern agriculture. The project has been created in conjunction with Discovery Education. Titled Discovering FARMLAND, the interactive resources allow teachers and students to experience the industry through the eyes of six young farmers and ranchers, all while learning …
New Board Leadership at USFRA
The U.S. Farmers & Ranchers Alliance (USFRA) has elected new leadership. The group, which is dedicated to leading national consumer dialogue on how America’s food is grown and raised, says the vote was taken at USFRA’s annual meeting. The newly elected board leadership includes the re-election of Nancy Kavazanjian as chairwoman. Kavazanjian, a soybean farmer from Wisconsin representing the United …
USFRA Celebrates 5th Birthday
The U.S. Farmers & Ranchers Alliance (USFRA) marks a major milestone in it’s work to lead consumer dialogue on how food is grown in America. October represents five years since the 20 initial organizations joined together to make a shared vision into a reality. To visually highlight this historic occasion USFRA also released a birthday event graphic that illustrates several …