Have you ever had a chance to meet one of the National Beef Ambassadors? If not you can listen to an interview with one of the five students who were selected to be the current Ambassadors for the Beef Checkoff. These students do a lot of traveling over the year going to events and talking to consumbers. Amanda Rankin is …
Opening General Session
The convention program was kicked into high gear yesterday with an end of the day joint presentation on stage of the Beef Board and NCBA. Several presenters gave reports on the state of the industry and how the organizations are working to address various issues like trade and consumer preferences and perceptions. Beef Board Chairman Jay O’Brien was on hand …
Cattle Convention Photo Album
Throughout the Cattle Industry Convention I’ll be posting new photos to an online photo album. If you’d like to see them please feel free to check it out. New photos will be added each day. Use the following link: Cattle Industry Convention Photo Album
Beef Board Chairman Interview
Jay O’Brien is the chairman of the Cattlemen’s Beef Board and one of his duties today was speaking at the new appointees orientation lunch. Jay started off talking about the need to look professional and that means wearing a nice bow tie. So he showed everyone how easy it is to quickly tie your tie. Before the lunch got started …
Cattle Industry Convention Media Room
Here’s the Cattle Industry Convention Media Room welcoming committee. It’s Grace and Joe. Joe says Grace is the official Yard-O-Beef spokesmodel. I think the plan is to slice that baby up later today as a news room snack. The media room is getting busier as the day wears on. I was hoping we would have some mild weather here but …
Cattle Industry Convention Directions
I did a walk through of the Opryland hotel this evening to get my bearings and am glad they have directions spread around. This is just a massive complex. Tomorrow I’ll be setting up shop in the media room and conducting interviews and taking pictures as the opportunity presents. One of the first committee meetings is the CBB Admin Subcommittee …
Visiting With Beef Board Staff
When I wandered in to the Opryland Hotel the first person I ran into was Diane Henderson, Cattlemen’s Beef Board (right). She’s my boss here since I’m posting onto the Beef Board Meeting.com blog. Here she is giving directions to CBB board member Charles Miller and his wife Judy. This Opryland complex is immense and a tour guide is very …
Quesadilla Hamburger in Nashville
It’s not warm here in Nashville but at least it wasn’t snowing like it was in Cleveland which I connected through getting here. After checking in to my hotel across the street from the Opryland Hotel I took a nice brisk walk over to see what was going on and to get my bearings for the next several days of …
40 iPods in 40 Hours
The most interesting direct mail piece I’ve received for the upcoming Cattle Industry Convention Trade Show comes from Elanco Animal Health. It’s 40 iPods in 40 Hours. You have to go to their booth to register for one of 40 iPod Nanos they’ll be giving away from their booth (#761). You’ve got to love a company that’s so committed to …
Go The Extra Yard For Beef
The ever so lovely Grace Webb and Joe Schuele (not picture) would like all the farm media to get their registrations in for the Cattle Industry Convention. Like now okay?