2025 Tech Hub Live

The Land of Wine and Food…

Laura McNamara

…is, apparently, in California. The California Travel & Tourism Commission and the Wine Institute are teaming up to promote the ‘Land of Wine and Food’ nationwide. Building on California’s allure as America’s “Capital of Culinary Travel,” the California Wine Institute and the California Travel and Tourism Commission (CTTC) have entered into an historic partnership to promote the state’s wine and …

Ag Groups, Agencies, Agribusiness, Food

Getting igenity Right

Chuck Zimmerman

Merial sponsored the media room once again at this year’s Cattle Industry Convention. Thanks to Wendy Mayo, Bader Rutter, for helping make us comfortable and setting me up with an interview with Kevin DeHaan, igenity. In case you’ve wondered about igenity then you can hear Kevin explain it. I’ve always found it to sound complicated but I think in this …

Agribusiness, Audio

Cat Products Get Official With NCBA

Chuck Zimmerman

At the Cattle Industry Convention Caterpillar and NCBA held a press conference to announce that the Cat Skid Steer Loader and Cat Wheel Loader are official products of the NCBA. “Caterpillar has a rich heritage of engineering and manufacturing high quality equipment that delivers the performance and reliability farmers and ranchers demand,” said Andy Groseta, 2008 NCBA President. “This partnership …

Agribusiness, Audio

FMC Gets an Authority Assist

Chuck Zimmerman

Leah Guffey, WFMB, would like to hop on this Harley and drive it home. We were in the FMC farmer reception yesterday. The Harley is part of a contest the company is running. Our good friends Sally Behringer and Paul Redhage were on hand and so was Tyler Tuttle, FMC Retail Marketing Manager who I spoke with about their announcement …

Agribusiness, Audio, John Deere, National Farm Machinery Show

Pequea Spreads a Little Manure Love

Chuck Zimmerman

Pequea is helping prove that sometimes you’ve got to use video and in this case YouTube. Gotta love a company that’s willing to put the manure on the line in online communications and use some of the new media tools out there! I love the comments that are already being posted. Thanks to Lorena at Schubert Communications for sharing.

Agribusiness, Video

Strawberries and Pregnancy

Laura McNamara

Strawberries are being promoted as an excellent source of folate for pregnant women. The California Strawberry Commission says a new study links folic acid to reduced premature births and that means consumers should be shopping more produce. The Today Show recently reported about a study that shows folic acid supplements greatly reduced the risk of premature birth. Meanwhile, federal health …

Ag Groups, Agribusiness, Food

New Specialty Tractors From John Deere

Chuck Zimmerman

John Deere has announced a new line of specialty tractors. Interesting, because I just recently was talking to a tractor dealer who was saying that he sees a real need for more attention to specialty crop producers from the manufacturers. To better meet the needs of orchards, vineyards, nurseries and greenhouse operations, John Deere introduces a new line of specialty …

Agribusiness, Equipment, John Deere, Tractor

Bayer’s Laudis receives EPA Registration For Corn

Chuck Zimmerman

It’s been a while since I’ve received an old fashioned printed media kit in the mail without some kind of CD or link to more web information. That’s why I was interested to see the announcement about Laudis herbicide for corn receiving it’s EPA registration via snail mail. Laudis™ Herbicide is a new systemic herbicide that provides postemergence control of …

Agribusiness, Corn

CNH Tractor Building in Iraq

Chuck Zimmerman

It sounds like things continue to progress in Iraq. This isn’t the kind of news you’ll see on the evening news. CNH International announced today the completed purchase of equipment that has restarted tractor assembly operations at the State Company for Mechanical Industries (SCMI), an agricultural machinery manufacturing facility in Iskandiriyah, Iraq. The U.S. Department of Defense’s (DoD) Task Force …

Agribusiness, International, Tractor

Agri-Culture: Viet Tea

Laura McNamara

Tea is just as common of a drink in Vietnam as coffee. Well, green tea that is. Vietnamese black tea is used for exports. But the green tea is a local favorite. At most restaurants, you get Vietnamese tea free with every meal. Some restaurants serve better local tea than others. Sometimes, it can be quite bland. Other times, the …

Agribusiness, Farming, Food, International