Support the NAMA Foundation Silent Auction

Chuck Zimmerman

It is time for the 2026 Agri-Marketing Conference. During the conference you can help support the NAMA Foundation through the silent auction that will be held in the Connection Point. ZimmComm has donated a new device that would be very useful for ag journalists (broadcasters, podcasters, publications, web and social media influencers) and all other members who would like to …

Ag Groups, Agencies, Agribusiness, AI, NAMA, Technology

Syngenta Urges Well Rounded Approach to Disease Pressure

Cindy Zimmerman

Growers are facing many challenges this season, making it critical to protect yield potential and their bottom line in an environment defined by unpredictable weather and compounding disease risks. Syngenta is urging farmers to face those risks with a well-rounded approach. “My overarching message is don’t get caught up in just one disease and manage towards one, because I think …

Agribusiness, Audio, Commodity Classic, Corn, Fungicide, Soybean, Syngenta

ZimmCast 758 – All About ZimmComm

Chuck Zimmerman

Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. In this episode the tables have been turned. We thought it would be fun for Laura McNamara, one of our very early freelancers, to interview Cindy and me, about the how, what and why we created ZimmComm and all its elements. We’ve had people ask about this over the years, but …

Agencies, Agribusiness, Audio, Marketing, ZimmCast

Early Season Weed Control Remains Critical

Cindy Zimmerman

With planting underway across the Midwest, Syngenta agronomist Matt Geiger is reminding growers not to cut corners on early-season weed management—even in a challenging farm economy. “Starting clean is step one,” Geiger said during an interview at the 2026 Commodity Classic in San Antonio. He noted that modern tillage equipment often fails to eliminate emerged waterhemp and Palmer amaranth, creating …

Agribusiness, Commodity Classic, Herbicide, Syngenta, weed management

White House Celebrates Farmers and Ranchers

Cindy Zimmerman

Hundreds of farmers and ranchers representing various regions and commodities joined President Donald Trump on the south lawn of the White House Friday to hear him make several announcements related to agriculture, including addressing Diesel Exhaust Fluid (DEF) system complaints, and finalizing historically high Renewable Fuel Standard volume obligations. With a gold tractor on one side and a red, white …

Ag Groups, Agribusiness, AgWired Precision, Audio, EPA, Equipment, Ethanol, Technology, Tractor

Trump Promises Farmer Announcements Today

Cindy Zimmerman

During a cabinet meeting Thursday, President Donald Trump talked about the White House gathering later today of farmers and ranchers from across the country.   “So tomorrow we will be announcing a variety of actions that we’re taking to support American farmers, who we never forget,” Trump said. “We love the farmers. We gave them $12 billion out of tariff money. We had a tremendous …

Ag Groups, Agribusiness, Audio

2026 National Ag Day

Chuck Zimmerman

The National Ag Day activities took place in Washington, D.C. today with an impressive slate of speakers, starting with USDA Secretary Agriculture Brooke Rollins announcing a new “Product of USA” consumer campaign. (19:03) Today, on National Agriculture Day, U.S. Secretary of Agriculture Brooke L. Rollins announced the launch of a national public awareness campaign to inform meat, poultry, and egg …

Ag Day, Ag Groups, Agribusiness, Audio, USDA

World Without Cows Ireland: The Pasture Paradox

Chuck Zimmerman

Special message from Dr. Mark Lyons on this St. Patrick’s Day. Saint Patrick’s Day is, at its heart, a celebration of faith — and across Ireland, that spirit lives on in its people, its communities and the land they care for. This St. Patrick’s Day, we’re sharing a first look at World Without Cows Ireland: The Pasture Paradox, the next …

Agribusiness, AgWired Animal, Alltech, Animal Agriculture, Animal Health, Beef

Reservoir Opens Specialty Crop AgTech Innovation Center

Cindy Zimmerman

Reservoir has officially opened Reservoir Farms – Salinas, its flagship on-farm innovation hub for specialty crops, turning its vision for an on-farm agtech innovation center into a working reality. The new site features multiple innovation barns and 24 acres of dedicated commercial test fields, creating the most concentrated ecosystem of technology leaders, growers, and startups anywhere in agriculture to rapidly …

Agribusiness, AgWired Precision, Precision Agriculture, robotics, specialty crops, Technology

NAMA Announces 2026 Industry Award Recipients

Chuck Zimmerman

The National Agri-Marketing Association (NAMA) today announced the recipients of its 2026 industry awards, recognizing outstanding leadership and impact across the agricultural marketing profession. This year’s honorees are Brian Knifong, Nutrien Ag Solutions; Tom Posta, Bader Rutter; and Emily Metz, American Egg Board. “These leaders represent the innovation, strategic thinking and commitment that continue to move agriculture forward,” said Jennifer …

Advertising, Agencies, Agribusiness, NAMA