ISOBUS Task Controller for Planters

Melissa Sandfort

Ag Leader Technology, Inc., a leading manufacturer of precision farming equipment and software, continues to expand the ISOBUS capabilities of the Ag Leader® Integra and Versa™ displays with the addition of Task Controller for planters. ISOBUS provides a universal standard for communication between tractors and implements allowing for plug and play compatibility within the operation’s fleet – regardless of equipment …

Ag Leader, Agribusiness

John Deere Opens MyJohnDeere Platform

Jamie Johansen

At today’s NAFB Trade Talk, John Deere’s had a big announcement about their MyJohnDeere platform collaborating software developers and companies. Cindy spoke with Product Marketing Manager for John Deere Intelligent Solutions Group, Chris Batdorf, during the fast-paced event. “Last summer we introduced a product called Wireless Data Transfer and that helped to do away with the USB stick and seamlessly …

Agribusiness, Audio, Farming, John Deere, NAFB, Technology

Farm Credit Sponsors NAFB Social Media Corps

Kristyn Stidham

Farm Credit sponsored the Trade Talk Social Media Corps for the first time ever and brought them to NAFB 2013. The team is made up of seven students from colleges all over the nation who are all majoring in agriculture communications. Farm Credit’s National Communications Director Margaret Fogarty took on the task of heading up the students and teaching them …

Agribusiness, Audio, NAFB, Social Media

NAFB Scholarship Recipients Awarded

Jamie Johansen

On the opening day of the 70th National Association of Farm Broadcasting Convention the NAFB Foundation awarded this year’s scholarship recipients during a luncheon sponsored by the CME Group. Gina Olsen is the first recipient of the George Logan Scholarship. She is attending the University of Missouri and seeking a degree in agriculture. Amie Burke is the recipient of the …

Agribusiness, Audio, Education, Media, NAFB

New Holland Previews 2014 Marketing Campaign

Chuck Zimmerman

New Holland published a video today that previews its 2014 marketing campaign which will be featuring customer stories and utilizing television, radio, print, online videos and social media. The campaign kicks off in January, 2014. We are proud to share an exclusive sneak preview of our 2014 marketing campaign featuring the individuals who work smarter than the average person: our …

Agribusiness, New Holland

Do You Know Prince Agri Products

Chuck Zimmerman

Prince Agri Products sponsored the Penn State Dairy Cattle Nutrition Workshop pre-conference symposium and I was invited in to cover it. To learn more about the company I spoke with Dave Calabotta (right), VP of Marketing and Business Development. Dave says that Prince Agri Products has been around for about 150 years and is part of Phibro Animal Health. Prince …

Agribusiness, Animal Health, Audio, Dairy, Education

Borlaug Award Nominations Now Open

Jamie Johansen

You can now place your nominations for the 2014 Borlaug CAST Communication Award. The award is organized by the Council for Agricultural Science & Technology, sponsored by DuPont and carries on the legacy of Dr. Norman Borlaug. The honor recognizes professionals working in the agricultural, environmental or food sectors who are promoting ag science in the public policy arena. This …

Agribusiness, Food, International, World Food Prize

Register for 2014 Agri-Marketing Conference

Chuck Zimmerman

Come on down to my territory next April. You’ll be glad you did. The Sunshine State will be waiting for you. It’s registration time for the 2014 Agri-Marketing Conference. Shed some new light on your agri-marketing career. NAMA is taking the conference to Jacksonville, Florida in 2014. Soak up the rays as well as the latest trends in ag communications, …

Agencies, Agribusiness, Media, NAMA

New Holland Perfect Combine Initiative

Chuck Zimmerman

For New Holland the Perfect Combine is an initiative celebrating the production of the 50,000th TC New Holland. It happened in the Plock Poland plant in October. To celebrate the milestone the company is taking a look back through the history of the combine model with the use of a Facebook App. When users access this app, they will be …

Agribusiness, Apps, New Holland

Prince Agri Products Symposium

Chuck Zimmerman

Next up on the AgriBlogging Highway for me is the pre-conference symposium at the Penn State Dairy Cattle Nutrition Workshop. The symposium is sponsored by Prince Agri Products and will focus on Mastitis Management and Transition Cow Health. Reducing the incidence of mastitis and enhancing transition cow health can have a significant impact on dairy cattle health, milk production and …

Agribusiness, Animal Health, Dairy