New legislation could make bonus depreciation on farm equipment permanent. U.S. Senator Pat Roberts (R-Kansas) says his bill will encourage investments and economic growth by making permanent a fifty percent depreciation bonus on new equipment and property purchases. This would allow businesses to deduct half the cost of new purchases immediately, freeing up money for reinvestment to help them grow. …
Drake Named to Ag Public Relations Hall of Fame
The Agricultural Public Relations Hall of Fame will be adding Steve Drake, ag communicator and consultant. The honor is to recognize those who have contributed to public relations and the Ag Relations Council (ARC). ARC along with Agri Marketing magazine sponsor the program. Steven has previously won an ARC Founders Award and has worked in public relations for more than …
Going Big with the New Holland T9
Looking for a big boy tractor for those large acre row crop applications? Take a look at this New Holland T9 Series tractor that was on display for ag media on La Belotta Sustainable Farm near Turin, Italy. Darragh Mullin, CNH Industrial, APAC Product Marketing< Tractors gave us a walk around tour of the machine. New T9 4WD tractors give ...
Ag Leaders Recognized for Excellence
The Agricultural Business Council of Kansas City honored three individuals whose leadership in agriculture policy, practice and academia have contributed to the growth of the industry. The Jay B. Dillingham Award for Agriculture Leadership and Excellence was awarded to Senator Bob Dole, Dr. Brady Deaton, retired Chancellor of the University of Missouri, and Dee Likes, Chief Executive Emeritus of the …
Interns at O+B Advocate for Agriculture
Catalina, an aspiring art director from Argentina, sits down beside Laura, a Midwest farmer’s daughter. Nearby, former FFA state officer Jacob rubs elbows with a songwriter-turned-journalist, Zach. What unites this eclectic group? A passion for agriculture and an internship with St. Louis marketing and communications firm, Osborn Barr (O+B). Eighteen of the best and brightest interns joined O+B in St. …
MZA+Co to Lead Public Relations for AgriGrowth
Minnesota AgriGrowth Council announced it has hired MZA+Co to lead its communications and public relations efforts. Founded in 1968, AgriGrowth is a non-partisan, non-profit member organization representing all areas of Minnesota’s food and agriculture sectors. AgriGrowth is the only organization in Minnesota whose diverse membership and public policy work is solely devoted to ensuring a pro-business environment for the food …
New Holland’s True Blue Salute Supports Heroes
New Holland has expanded the True Blue Salute program in honor of the bravery, service, and sacrifice of America and Canada’s military and first responders. This program provides equipment incentives to all current and retired United States and Canadian military and first responders. “New Holland is honored to show our appreciation and support of our military and first responders through …
Bayer CropScience Celebrates Investments
Bayer CropScience this week celebrated two recent investment milestones: the completion of a $33 million office modernization project and the groundbreaking of Greenhouse 6, a $34 million research facility at its Research Triangle Park (RTP) headquarters. “The modern office at our North American Crop Protection and global Seeds headquarters in RTP reflects Bayer’s desire to play a leading role in …
Syngenta Rejects Monsanto’s Latest Approach
I really haven’t paid a whole lot of attention to this issue and do not have any details beyond what has been released and publicly stated. But seeing this video just released by Syngenta featuring the Chairman of Syngenta’s Board of Directors, Michel Demaré, prompted me to share it. He outlines the company’s position on Monsanto’s recent approach, which was …
New Holland T8 Tractor on the Farm
Let’s go back to La Bellotta Sustainable Farm in Italy for another look at New Holland Smart in action. This time it’s the T8 Series tractors. While I was out in the field Neil Payne, New Holland EMEA Business Marketing Manager, T8 and T9 Tractors, gave me an overview of the new T8. When farmers make equipment for farmers, you …