The 2014 AgCatalyst, sponsored by AdFarm, is off to the races. I say that because our opening keynote is from Marcus Sheridan, The Sales Lion. He is a wild animal on the stage talking about how sales and marketing have changed. He’s letting us know what we “must” do about it. I hope to get him to sit down for …
Will You Be an AgCatalyst
Here at AgWired we have believed from day one that “It’s all about the content.” And that’s the theme of this year’s AgCatalyst event taking place next week in Minneapolis. I will there and hope to be creating some great online content to share with you. It’s my understanding that registrations have already surpassed last year’s event and if you …
Get Your AgCatalyst On
Perhaps you’re wondering what an AgCatalyst is? Josh Lysne can tell you about it. I will be attending the event this year following the Advanced Biofuels Conference in Minneapolis. Isn’t that convenient? This video might help you understand what you want to participate in. This is not the first AgCatalyst. In this video AgCatalyst attendees discuss how the 2013 AgCatalyst …
AgCatalyst Registration Open
Version two of AgCatalyst is going to be happening in Minneapolis on October 15-16. This two day conference brings together marketing and communication professionals to learn how to solve agribusiness challenges with a strong focus on digital social communications tools and strategies. You’re invited according to Josh Lysne, AdFarm. He’s in the AdFarm booth at the Ag Media Summit here …
Are You Brandstorming
Have you ever had a brainstorming session? How about Brandstorming? That’s the title of EG Integrated’s second eg Radio podcast episode. Episode 2 hears discussion of the “myth” of brainstorming, earning customer brand loyalty, and a brief chat about public relations branding disasters. Here’s what EG Integrated is about: Our story began with two brothers, Bill and Tom Ervin. Both …
Deron Johnson Joins FLM+
Welcome Deron Johnson back to the midwest. FLM+, a strategic consulting, marketing and communications company, just announced that he will serve as senior vice president and a member of the FLM+ Executive Leadership Team. Deron will be based out of a new FLM+ operating location in Kansas City, Mo., to provide increased support and overall leadership to Kansas City-area based …
ZimmCast with Paulsen’s Sara Steever
We are so pleased to offer our sincere congratulations to a good friend and professional colleague Sara Steever, who was just named president of Paulsen Marketing! Sara is only the fourth president in the 63-year history of the Sioux Falls-based agency that specializes in ag and rural lifestyle clients. She succeeds Greg Guse, who has been Paulsen’s president for the …
Pancake Ray Heats up NAMA
Pancake Ray’s secret is out. His secret ingredient for the After the After Party by Rhea + Kaiser is Really Killer Hot Sauce. It’s made with actual blood, sweat and tears. Your face will get burnt off and you will LIKE IT. At least that’s what Ray claims. I’m taking mine home to try out this weekend. We had some …
Best of NAMA Winners
The stars were out last night in Jacksonville, Florida as the National Agri-Marketing Association (NAMA) presented its annual Best of NAMA Awards for excellence in agri-marketing at the annual convention. The Best of Show winner in the advertising category was Wyffels Hybrids and agency O&H Brand Design, Musta/Melzer, In-House – Travis Hopper (O&H Brand Design), Tim Musta & Jim Melzer …
The Continuing Saga of Pancake Ray
If you’ve stayed up very late on Thursday night at the Agri-Marketing Conference the last couple of years then you know of Pancake Ray. He’s the chef of the Rhea & Kaiser After the After Party. Well, the saga of the man known as Pancake Ray continues this year. If you’re attending the conference in Jacksonville, FL and need a …