The national Association of Public and Land-grant Universities released a report outlining six “grand challenges” facing the United States over the next decade in the areas of sustainability water, climate change, agriculture, energy and education. The APLU project was co-chaired by W. Daniel Edge, head of the Department of Fisheries and Wildlife at Oregon State University. The report is available …
Cotton Council Int. Launches New Brand Identity
Cotton Council International (CCI) is revitalizing and re-launching its 25-year old flagship brand, COTTON USA. Since 1989, over 50,000 product lines and 3 billion products have proudly carried the name COTTON USA. That translates into about 100 million bales of cotton. “Our brand has been highly successful,” CCI President Jordan Lea said. “However, the global marketplace has changed dramatically and …
Next USFRA Food Dialogues in Chicago
The U.S. Farmers and Ranchers Alliance (USFRA) has announced the date, place and topic for its next Food Dialogues. It will be held at the Chicago Integrity in Food Marketing event at the InterContinental Hotel, June 10, from 9:30-11 a.m. CDT. USFRA’s research tells us that nearly 60 percent of people feel it’s extremely important for grocery stores and restaurants …
Opening Day for Farmland Movie
The long-awaited theatrical debut of the Farmland movie has arrived! The film is being distributed via D&E Entertainment in more than 60 major markets, starting today, after being privately screened around the country to agricultural audiences and shown at the 2014 Tribeca Film Festival, Atlanta Film Festival, Nashville Film Festival, Newport Beach Film Festival and Cleveland International Film Festival. In …
CUTC Highlights Native American Spirit
Kristin Meadors with the Kentucky Distillers Association will deliver the keynote address at the National Corn Growers Association’s Corn Utilization and Technology Conference, June 2 in Louisville, Kentucky. “The bourbon industry’s iconic utilization of corn makes it a perfect platform in which to kick-off three days of lively discussions among the corn industry’s leading researchers, processors and business representatives,” said …
Helping People Understand Nutritional Benefits of Meat
Because they just don’t know. That’s why the American Meat Institute has a dietician approved brochure available for free download. Most consumers don’t fully recognize the unique nutrition benefits that meat and poultry offer, according to a recent survey conducted online by Harris Poll for the American Meat Institute. Only 12 percent of consumers correctly identified animal products like meat …
ZimmComm Team Looking for Summer Intern
ZimmComm New Media is now taking applications for a summer intern. Students in the agricultural communications field interested in attending and learning how to “agri-blog” some of the most important industry events held every year should apply. The opportunities will include all-expense paid trips to one or more industry events where students will assist in the compiling of photos, audio, …
Invite to 2014 ARC Annual Meeting
You are invited to the 2014 Agricultural Relations Council Annual Meeting. It will be held Tuesday, June 24 at 2:00 PM to Thursday, June 26 at 10:00 PM at the Madison Concourse Hotel in Madison, WI. Just two months remain before the annual ARC meeting and the agenda is complete. The meeting will be held at the historic Madison Concourse …
Wheat Harvest Film Debuted at Ag Day Festivities
The debut of The Great American Wheat Harvest was seen by many during Ag Day activities this year in Washington D.C. Chuck took time to chat with Barry Nelson, John Deere, who was a huge sponsor of the production. He also spoke with the director, Conrad Weaver. Both couldn’t have been more excited with how the film turned out and …
NAMA Trade Show Through ZimmGlass
Google Glass got a lot of attention during the Connection Point at this year’s Agri-Marketing Conference. Here’s Bruce Rasa, TekWearAg, doing a demo with Karen and Cliff from GROWMARK. Bruce patiently conducted countless demos during his time working with us in the ZimmComm booth. We really appreciate his participation and have enjoyed a great relationship as we work on ideas …