Brian Carter is the #1 bestselling author of The Like Economy, LinkedIn for Business, Facebook Marketing, and The Cowbell Principle. Brian was selected by IBM as an Influencer and Futurist and by LinkedIn as one of their “Top 25 Social Media Marketing Experts You Need to Know.” Over the last several years, he has been busy proving how well Facebook …
Vroom Announces Retirement From CropLife America
CropLife America will be in the market for a new president and CEO next year, as Jay Vroom has given notice that he will retire at the end of 2018, which will mark his 30th year at the helm of the organization. Vroom announced his plans Monday during the general session at the 2017 CLA Annual Meeting in Dana Point, …
Conaway Comments on Cotton Damage in Texas
House Agriculture Committee Chairman Mike Conaway (R-TX) toured south Texas last week with Agriculture Secretary Sonny Perdue to see first hand some of the agricultural damage caused by Hurricane Harvey. Conaway and Perdue viewed the area by helicopter and visited farms that were anticipating a record crop before the snow white fields of cotton were covered in flood waters from …
SMART Farmer Emily Buck
Emily Buck farms with her husband and daughter near Columbus, Ohio where they raise soybeans, corn and wheat and also have a small sheep operation. Her main role on the farm, beyond helping with crops, is to manage the 40 ewes. Off the farm, Emily is a university researcher and professor of agricultural communication at Ohio State University, which gives …
USDA Trade Mission Heading to Brazil
A USDA Foreign Agriculture Service trade mission to São Paulo and Recife, Brazil, is underway this week with leaders from 24 U.S. agribusinesses and trade organizations looking to expand their agricultural exports and further develop their business relationships in Brazil. “Brazil holds significant untapped market potential for U.S. exporters,” said Mark Slupek, deputy administrator of the Office of Trade Programs …
NAMA Honors Professional Development Award Winners
At the NAMA Fall Conference this week, the National Agri-Marketing Association (NAMA) honored the winners of the 2017 Professional Development Awards, recognizing the best of the best in marketing communications, product/species management, public relations, and sales. Linda Frerichs earned the 2017 Marketing Communications Award as Head of Global and North American Communications at Arysta LifeScience, the award for Product and …
Corn Stover Could Generate Electricity
Two new studies show that generating energy from corn stover biomass could create a new market for farmers and increase the value of ethanol by reducing its overall carbon footprint. The studies are based on the premise that the crop residue left behind in the fields after corn to be used for ethanol is harvested. Iowa-based Regional Strategic, Ltd. examined …
NAMA Going Full Throttle in Milwaukee
There are over 180 agri-marketing professionals here in Milwaukee this week for the 2017 NAMA Fall Conference, and 30 of those are new members, which makes NAMA president Amy Bradford very happy. “It is one of the higher new member numbers we’ve had at a conference,” said Bradford, who is Corporate Relations Manager for GROWMARK. “We’re making a concerted effort …
CREAATE Act Would Promote Ag Exports
U.S. Senators Joni Ernst (R-Iowa), Angus King (I-Maine), Joe Donnelly (D-IN), and Susan Collins (R-ME) introduced bipartisan legislation this week that would increase funding to USDA’s export promotion programs. The Cultivating Revitalization by Expanding American Agricultural Trade and Exports (CREAATE) Act would double funding for two of the USDA’s most successful programs, the Market Access Program (MAP) and Foreign Market …
Senate Ag Committee Hears from USDA Nominees
Nine months into the Trump Administration and the Senate Agriculture Committee just held a hearing this week on the first two nominees to help out Agriculture Secretary Sonny Perdue at the USDA. The committee heard from Stephen Censky, long time CEO of the American Soybean Association nominated to be Deputy Secretary of Agriculture; and Indiana Director of Agriculture Ted McKinney, …