2017 Ag Media Summit

Chuck Zimmerman

In between the Southern Peanut Growers Conference and the InfoAg Conference is this year’s Ag Media Summit. Yep, the ZimmComm Team is on the agriblogging highway. Cindy just finished covering the Peanut Growers Conference in San Destin, FL and producing content for their blog. Jamie Johansen and I are attending the Ag Media Summit, in Snowbird, UT, courtesy of FMC, …

Ag Media Summit, FMC, Media

ZimmCast with FLM Harvest CEO

Chuck Zimmerman

We recently published the announcement about the Harvest PR & Marketing acquisition by FLM+ and I thought it would be interesting to have a conversation with Rob McClelland, president/CEO, of what will now be known as FLM Harvest. So, that’s this week’s program. Rob and I have a conversation about how this deal came to be and what it means …

Agencies, Audio, Marketing, ZimmCast

Bayer Cereals Portfolio on Display in North Dakota

Chuck Zimmerman

The Cereals portfolio for Bayer was on display during the Showcase Plot Tour near Minot, ND. Our presenter, Kevin Thorsness, Technical Services Representative, Bayer Cereals portfolio, gave a very good overview of products for this segment. Specific products we could see being used in the plots included Varro, Huskie Complete, Olympus and Wolverine Advanced. These products target different type of …

Audio, Bayer, weed management

Showcase Plot Tour with Bayer in North Dakota

Chuck Zimmerman

I did a whole lot of PT on my recovering shoulder out in a field west of Minot, ND. It was a Bayer Showcase Plot Tour and a beautifully sunny day, with lots of wind. Glad I brought my wind screen for the Golden ZimmComm Microphone! The focus was on cereal crops as well as products for soybeans, canola and …

Agribusiness, AgWired Precision, Audio, Bayer, Soybean

ZimmCast with NCGA Communications

Chuck Zimmerman

In this week’s episode of the ZimmCast I talk with Mary Hagan, Vice President of Communications, National Corn Growers Association (NCGA). Although Mary didn’t imagine a career working in agricultural communications she has become a farm lover after the opportunity to work for NCGA came about. Mary’s background has suited her well to work on some of the challenges facing …

Ag Groups, Audio, Corn, Marketing, NCGA, ZimmCast

ZimmCast with ASTA Communications

Chuck Zimmerman

A new week, a new ZimmCast episode, with Bethany Shively, Director of Communications, American Seed Trade Association (ASTA). Cindy spoke with Bethany at the recent ASTA annual meeting. First up in the discussion is the Better Seed, Better Life program, an educational communications effort. Another project they talk about is one involving the Epcot International Flower & Garden Festival with …

Ag Groups, ASTA, Audio, Seed, ZimmCast

USDA Reports Record High Soybean Acreage, Corn Acres Down

Chuck Zimmerman

The USDA’s National Agricultural Statistics Service (NASS) is estimating a record high 89.5 million acres of soybeans planted in the U.S. for 2017. That’s up seven percent from last year. Corn acres are looking to be down about three percent. All cotton acreage for 2017 is estimated at 12.1 million acres, 20 percent above last year, while all wheat planted …

Audio, Corn, Cotton, Soybean, USDA

The BEEFabulous App

Chuck Zimmerman

Need beef recipes? The California Beef Council has you covered. Does this sound familiar? You’re in the grocery store and you see a special on Chuck Roast, but you’re not sure what to do with a Chuck Roast–Slow-cook? Braise? (What’s “braise,” anyway?) Or you need meal options that are fast, satisfying and nutritious. Or you know that if you’re tired …

Ag Groups, AgWired Animal, Apps, Beef, Beef Checkoff, Food

AgNewsWire vs. AgWired

Chuck Zimmerman

This post has been a while in the making. Why a while? Because ZimmComm New Media, LLC pioneered something called many names like new media, social media, social network, blogs, podcasts and we’ve been developing and changing them in many ways over the last 13+ years. I think we can now more easily define our services. Late last year for …

Media, Public Relations

ZimmCast with NGFA Communications

Chuck Zimmerman

With this week’s program I’m starting a series of podcasts with the communications directors of agricultural organizations. I thought it would be interesting and hopefully entertaining to talk with the people who are helping communicate their organization’s message to various audiences, which includes their own members. I hope they will share some of the methods they are employing to get …

Ag Groups, Audio, Feed, Grains, ZimmCast