The first educational session at this year’s Agri-Marketing Conference focused on “Becoming and 800-pound Gorilla: How To Dominate Your Market.” Our presenter was Bill Guertin, Chief Enthusiasm Officer, The 800-Pound Gorilla. Well I guess he should know how to do it then! I talked with Bill before his presentation. He says that the 800-pound gorilla is “the dominate player in …
Making Agri-Marketing Google Juice
It has been a great opening day to the 2011 Agri-Marketing Conference. ZimmComm has continued to make Google Juice and actually shared a little with our fans and clients in the Connection Point trade show. So cheers from Kansas City, MO. Cindy and I will be collecting stories and interviews throughout the meeting and probably won’t get them all posted …
Judging NAMA Student Marketing Competition
What would a NAMA Student Marketing Competition be without judges? Here are some judges hard at it this morning during the preliminary presentations. I spoke to one of them, Kelly Loganbill (center). She’s just another example of NAMA member volunteer in action. Kelly says these students represent “the fantastic future of agriculture.” She got involved to give back to the …
Hall Monitor Maven
It takes a lot of volunteers work to put on an Agri-Marketing Conference and a student marketing competition. Nancy Barcus, Agriculture Future of America, Director of Leader Development Programs is one. She’s the hall monitor during the early round of student presentations. She has to keep the hallway clear during presentations to prevent distractions. This is important stuff here! Nancy …
Visiting With Vance
What is the one thing you like best about NAMA and the Agri-Marketing Conference? For me it’s the opportunities for networking and fellowship with clients and friends. That’s what I got to do at the Vance Publishing reception at The Cashew last night. While there I met Tim Tobeck, VP/Publishing Director. Tim is relatively new to Vance so with my …
AgWired App Now In Android Market
The AgWired App is now available in the Android Market. You asked for it and you’ve got it. One of the new features we’re offering in this app (and soon to be added to the iPhone version) is the ability to share out stories via multiple mechanism like email, Twitter, etc. The first person to download the AgWired Android App …
Actions Speak Louder Than Words
Our last ZimmPoll asked the question, ” How should farmers respond to critical documentaries such as Food Inc.?” It’s not an easy question to answer really. Here’s what our poll results show. 45% said to Let their own actions shape their reputation, 43% said Promote ag through social media, 8% said Be informed but don’t initiate discussion and 3% said …
ZimmComm Will Make Google Juice at NAMA
I’m just saying that when it comes to Google Juice you just don’t need to look further than ZimmComm New Media. So plan to stop by booth 412 and let us introduce you to Google Juice ZimmComm style. 2011 Agri-Marketing Conference Photo Album
2011 Agri-Marketing Conference Photos
Let the NAMA games begin. Actually they have starting with today’s ABEF Golf Tournament. It was a beautiful day for it. Registration has been busy, especially with all the student competitors arriving for their afternoon competition orientation. As you might expect, there are photos online and Cindy and I will be adding to them throughout the next several days: 2011 …
World Agriculture Investment Conference Asia Linking Investors
It’s time to consider a trip to Singapore for the World Agriculture Investment Conference Asia if you’re interested in agricultural investments. Leading investors and fund managers from across SE Asia and Australia are coming to Singapore in June to discuss the investment opportunities and risks in agricultural markets. With the latest market insight on offer and 11 institutional investors already …