Okay, I think most of us will agree that a little ethanol on the rocks, rocks. Sorry, couldn’t help it :). Ethanol Rocks is actually a National Corn Growers Association video contest. NCGA is conducting a nationwide competition to promote the advantages of ethanol in motor vehicles. The NCGA “Ethanol Rocks” Video Contest invites high school and college students to …
Pioneer Corn Replant Calculator
The apps for ag just keep coming. Here’s a new one from Pioneer that gives corn growers a way to make a difficult decision on replanting. It’s the Replant Calculator. The tool helps producers decide whether to keep their current stand or replant where their crops have been impacted by weather, pests or other issues. The calculator is available on …
Animal Agriculture Alliance Summit Wrap-up
To get a wrap up of the 2012 Animal Agriculture Alliance Stakeholders Summit I spoke with President/CEO Kay Johnson Smith. Kay was given these beautiful flowers in recognition of her service during the organization’s celebration of its 25th anniversary. Kay says this year’s Summit was a little different than normal since it focused more on how to effectively communicate with …
AgRacer Leading The Race
Just over 100,000 downloads! That’s a big number and that’s how many iTunes downloads there are in under three months for AgRacer by Fastline, the first ag game app for mobile devices. I got the update this morning from Tim Hess, Fastline President. That number will continue to grow now that the app is fully available for Android devices as …
Advocating For Animal Agriculture
The Chairman of the Animal Agriculture Alliance, Chris Ashworth, closed out the 2012 Stakeholder Summit after introducing our final speaker. I visited with him to learn how things are going with the organization. Chris talks about the fact that they are celebrating 25 years of advocating for animal agriculture representing all animal species. He says that this past year they’ve …
Moon Shots
The SuperMoon tonight made me think of these lyrics. Honk if you know the 5th Dimension and remember them. When the moon is in the Seventh House And Jupiter aligns with Mars Then peace will guide the planets And love will steer the stars The clouds cleared out just in time for tonight’s Cinco de Mayo moon event here in …
Becoming Authentically Agriculture
Let’s talk “Authentically Agriculture” with Michele Payn-Knoper, Cause Matters and founder of the weekly AgChat Twitter conversation. Michele was a presenter at the 2012 Animal Agriculture Alliance Stakeholders Summit. Michele says her presentation title means “that agriculture really needs to do a better job of connecting on a human level.” She spoke about the values, validation and voice that’s needed …
Building Relationships With Consumers
The moderator for the 2012 Animal Agriculture Alliance Stakeholders Summit was Tom Steever, Brownfield, who is currently the President of the National Association of Farm Broadcasting. Tom was also one of our presenters so it was interesting seeing him introduce himself, speak, thank himself and then present himself with the AAA coffee mug token of appreciation. It was also hilarious. …
Gaining Consumer Trust
If you need a speaker on the subject of social media and content marketing then you need Shelly Kramer, V3 Integrated Marketing. I met Shelly last year and she talks about what I do better than I do and I like that. I’m sharing a short excerpt from her comments at the 2012 Animal Agriculture Alliance Stakeholders Summit on blogging …
Animal Agriculture Alliance Celebrates 25 Years
The Animal Agriculture Alliance is celebrating its 25th anniversary. Here’s Steve Kopperud receiving a present since Steve was the founding President. I hope that’s the right title. The AAA was given birth by the American Feed Industry Association and was originally known as the Animal Industry Foundation. Speaking of the American Feed Industry Association being a founding member/organization/supporter of the …