Farmers as AgCatalysts

Chuck Zimmerman

Dave Frederickson, Minnesota Commissioner of Agriculture, greeted the attendees of the 2014 AgCatalyst event this afternoon. The theme of the event is “It’s All About the Content.” Dave says, “I believe the best way to drive good content is characters. What better way to tell the story about agriculture than through the eyes and actions of our farmers and ranchers …

Agencies, Audio, Social Networking

AgCatalyst Off to the Races

Chuck Zimmerman

The 2014 AgCatalyst, sponsored by AdFarm, is off to the races. I say that because our opening keynote is from Marcus Sheridan, The Sales Lion. He is a wild animal on the stage talking about how sales and marketing have changed. He’s letting us know what we “must” do about it. I hope to get him to sit down for …

Agencies

Talking Advanced Biofuels in Minneapolis

Chuck Zimmerman

Hello from Minneapolis and the National Advanced Biofuels Conference & Expo. This is the first of two stops for me this week before heading back to ZimmComm World Headquarters. The first panel of the conference is moderated by Tim Portz, VP of Content, BBI International. This panel, talking about “Assessing the Health of Federal Biofuels Policy and Its Long Term …

Audio, Biofuels, Energy

Support Your Local Student NAMA Chapter

Chuck Zimmerman

Hopefully all you members of the National Agri-Marketing Association are finding ways to support your student chapter. Here’s an example of how Florida NAMA just got involved at an event to support our students, Gator NAMA. Gator NAMA is tied in with the UF College of Agricultural and Life Sciences Ag Econ Club. They set up a promotional booth during …

Education, NAMA, University

Eating Around Turin with New Holland Bloggers

Chuck Zimmerman

There is a lot I like about Italy. Red wine, especially from the Tuscany region, beautiful churches, red wine, the people and red wine. But let’s not forget FOOD! In and around Turin last week the New Holland Bloggers did not starve. Not even close. We ate some fabulous food, like this Panna cotta here. It made good FoodPorn on …

Agribusiness, Food, New Holland

Meet the New Holland Bloggers

Chuck Zimmerman

I still feel special to have been chosen by New Holland to participate in their New Holland Blogger Days last week. It was a diverse group in terms of language and home country. However, we all had much in common including our passion for agriculture, using social media to help distribute our information while personally engaging with farmers and the …

Agribusiness, Audio, International, Media, New Holland

Will You Be an AgCatalyst

Chuck Zimmerman

Here at AgWired we have believed from day one that “It’s all about the content.” And that’s the theme of this year’s AgCatalyst event taking place next week in Minneapolis. I will there and hope to be creating some great online content to share with you. It’s my understanding that registrations have already surpassed last year’s event and if you …

Agencies

Wind Turbine Up Close and Personal

Chuck Zimmerman

The benefit of getting an up close and personal look at a wind turbine is the view from the top of the hill. It was a cloudy day but the view at Mackies Farm in Scotland during the 2014 IFAJ Congress was still beautiful. This farm has done an excellent job of branding and marketing its products and was the …

Dairy, IFAJ, Video

Ready to Promote New Holland Sustainable Farm Pavilion

Chuck Zimmerman

The New Holland Bloggers. Sounds like it could be anything from a band to a social media team. New Holland does have a social media team but this group I’m talking about is made up of independent bloggers who were invited to Turin, Italy to learn about New Holland’s participation in Expo Milano 2015. You’ll get to meet them here …

Agribusiness, Audio, New Holland, Video

University of Gastronomic Sciences in Pollenzo

Chuck Zimmerman

During my trip to Italy last week one of our memorable stops was the University of Gastronomic Sciences in Pollenzo. That sounds like a foodies idea of a college! However, I have to note that the University was started by Carlo Petrini, founder of the Slow Food Movement. He has a rather interesting background according to this post in Wikipedia. …

Ag Groups, Agribusiness, Audio, Food, International, New Holland, Video