NCBA President J.D. Alexander took the stage last night during the opening session of the 2013 Cattle Industry Convention and used the Beach Boys concert as an excuse to pull out the floral print.

This Nebraskan cattlemen has traveled across the country in the past year and shared how honored he is to have the opportunity to represent cattlemen and women throughout the United States at the national level.

He also shared with me in an interview how important this organization is to the beef industry and what attendees can look forward to throughout this year’s event.

Stay connected to this year’s Cattle Industry Convention and NCBA Trade Show on Facebook and follow the happenings on Twitter using the hashtags #CIC13 & #NCBA13.

Check out my complete interview with J.D.: Interview with JD Alexander - NCBA President

Check out J.D.’s opening remarks: Opening Session Remarks By J.D. Alexander

You can find photos from the event here:Cattle Industry Convention & NCBA Trade Show Photo Album