The board of directors of the Agricultural Relations Council (ARC) has approved creation of the first agricultural hall of fame for public relations to recognize individuals for lifetime achievement. Our friends at Agri Marketing magazine are the founding sponsor of the ARC Agricultural Public Relations Hall of Fame. The first awards will be presented next year to one or more …
Alltech Restructures Marketing Team
Alltech recently announced the restructuring of its global headquarters marketing team based in Nicholasville, Kentucky. “The Alltech FEI World Equestrian Games transformed Alltech,” said Dr. Pearse Lyons, president and founder of Alltech. “We are a stronger company internally as a result of the teamwork required to make the event a success, and our increased profile in the past few years …
Farmers At SXSW
At the just completed SXSW, farmers and agriculture were very much a part of the discussion. For example, Emily Zweber, Jeff Fowle, Chris Chinn and Zach Hunnicutt shared “how farmers are using social and new media to bridge the gap between the 2% of the population who are farmers, and the remaining 98% of people who are not.” The panel …
GROWMARK Names 2011 Essay Contest Winner
For the eighteenth year, GROWMARK held it’s Iowa Essay Contest. The winner in 2011 is Sarah Goode of Coggon, Iowa. The theme of this year’s contest was “The Importance of Agriculture in Everyday Life.” In her contest entry, Goode said: “At the forefront of technology and innovative comprehension, agriculture provides for our basic needs and cravings, aiding our way of …
iPad 2 Review
I got the new iPad 2 yesterday and thought I’d share my first impressions. In fact I’m typing this on the new one with the WordPress app. The first comment is that thinner and lighter are an apt description. It just feels sleeker. And the first wasn’t bad. So for portability purposes this is a plus. With iTunes, syncing all …
AGROTAIN Presents University Nitrogen Efficiency Research
AGROTAIN continues to line up the university research on the performance of their products that control nitrogen loss. At the Commodity Classic earlier this month, plant science professors from the University of Kentucky and the University of Delaware presented some of their findings during a press conference. They were also available to talk with growers at the AGROTAIN booth and …
Lisa Adams Joins Woodruff Sweitzer
Woodruff Sweitzer announces the hiring of Lisa Adams to the position of Vice President, Director of Public Relations. In this role, Adams is responsible for the management, growth and development of the Woodruff Sweitzer U.S. public relations functions and team. Adams will be based in the agency’s Kansas City office. Adams supports the organization with 20 years of experience in …
Meet our Intern
ZimmComm New Media is proud to announce and welcome John Brown as our intern this semester. John brings over 5 years of marketing experience as well as a healthy knowledge of 21st Century communications strategies. He comes to us from Columbia College, where he is in his final year of pursuing a degree in Business Administration with a double major …
AGRITECHNICA Will Feature Smart Farming
Agricultural equipment and machinery manufacturers are implementing more advanced electronics into their products these days to help farmers become ever more efficient. That’s why “Smart Farming” will have its own special segment at Agritechnica 2011, November 15-19 in Germany. During the 2011 Commodity Classic, I had a chance to chat with our friends Malene Conlong and Annette Reichhold with DLG …
Precision Laboratories Helping Farmers Mix It Up
It’s Spring folks and that means it’s about time for farmers to get in the field! And just in time to help them out, Precision Laboratories has a mobile application that will be very helpful. It’s the Mix Tank App which was just recently announced. In this week’s program we’re going to learn more about it and the company. I …