Osborn & Barr Adds 21

Chuck Zimmerman

You know we like to post pictures here but sorry Osborn & Barr. 21 new employees?! Wow. Guess business is growing. If you’ve got photos of all of them we’ll link to your online photo album. LOL. O&B, a leading marketing and communications firm serving agricultural and rural markets, announces the addition of 21 new employees to assist with growing …

Agencies

Reining Lesson Couresy of John Deere At WEG

Chuck Zimmerman

Visitors to The John Deere Place at the Alltech FEI World Equestrian Games are treated to scheduled reining demonstrations each day. This week the media had their own opportunity that included being able to sign up to try it yourself. Although I do enjoy riding occasionally I stayed on the ground with my camera and took a picture of Sarah …

Audio, Horses, International, John Deere, Media

Full Line of John Deere Equipment on Display at WEG

Chuck Zimmerman

You might think that an equipment company exhibiting at the Alltech FEI World Equestrian Games would only display equipment to use on horse farms. You might think wrong. In fact, WEG sponsor, John Deere, is displaying their full line of equipment from consumer to ag to commercial. Earlier this week I spoke with Barry Nelson, Manager, Media Relations, about what …

Agribusiness, Audio, Horses, John Deere

NAMA and ARC and Public Relations Content

Chuck Zimmerman

The Agricultural Relations Council and the National Agri-Marketing Association just announced that they have entered into an informal partnership focused on developing enhanced public relations content for upcoming industry events. We’ll see the results of this at the Agri-Marketing Conference next April with the joint creation of PR-track content. As part of the agreement, an ARC board member – Mike …

ARC, NAMA

Outsourcing Social Media

Chuck Zimmerman

Hopefully the title grabbed some attention. I’ve been meaning to write a post about this for a while. But after seeing some examples this week, both good and bad, I thought it was time. So let’s get started. There is nothing wrong with outsourcing the management of your social media channels. I’m speaking directly to agribusinesses and farm groups. I’ve …

Advertising, Agencies, Social Networking

Zimfo Bytes

Melissa Sandfort

Unveiled on the final day of the National Fisheries Institute’s (NFI) annual meeting in Chicago, PickMyFish.com is designed to end indecision by helping people find types of fish they’ll enjoy eating. Nicholson Kovac, Inc., has announced promotions in its media and public relations departments, as well as six recent additions to the agency’s account service, social media and public relations …

Zimfo Bytes

Alltech Café Citadelle Helping Haitians

Chuck Zimmerman

If you’re a coffee lover and want to support a good cause then consider Alltech Café Citadelle. I bought two pounds at the Alltech FEI World Equestrian Games where Carlos Ronchi was pouring for attendees. Carlos says that a cooperative in Haiti is producing the coffee and they’re re-building after the devastating earthquake earlier this year. Attendees at the WEG …

Alltech, Audio, Horses, International

Andre Pater and John Deere Support Race For Education

Chuck Zimmerman

Polish born artist Andre Pater was on hand at the John Deere media reception at the Alltech FEI World Equestrian Games. He was signing prints of one of his four paintings that he produced for the Race For Education. You can purchase one of them online. I spoke with him about his work and support for the Race For Education. …

Audio, Education, Horses, John Deere

AdFarm Adds

Chuck Zimmerman

AdFarm has expanded their public relations staff with the hiring of two new employees and an internal promotion. Congratulations guys. Dan Kirkpatrick has been hired as a senior public relations strategist and business development lead, with a special focus in Iowa. A marketing practitioner with 25 years experience, Kirkpatrick’s industry expertise ranges from production agriculture to the rural lifestyle market …

Agencies

Fabulous Farm Babe at Dairy Expo

Cindy Zimmerman

The weather has been fabulous so far this week for the 2010 World Dairy Expo and Wisconsin’s own Fabulous Farm Babe (Pam Jahnke) has been hard at work as usual. She was the first person I saw when I walked in the door yesterday morning, so I figured she would make a great first interview for the expo since she …

Audio, Dairy, NAFB, Novus International, World Dairy Expo