Do you have a Facebook Page? This is a popular way to connect with fans of your business or cause. Now, Facebook Ads for your Page will now get you even more Fans. You are now able to create ads that will allow users to become a Fan of your Page directly from the ad. Users can also click anywhere on your ad to access your Page. I haven’t tried creating these ads, but it looks pretty simple. Now, the question is whether your readers will appreciate ads on their profiles or not. Have you noticed the growing number of ads on this social networking site? What do you think about these targeted marketing tools?

According to Facebook, there are several benefits of using Ads for Pages including:

1. Without leaving the page they are viewing, users can become a Fan directly from the ad
2. When a user becomes a Fan of your Page from the ad, a story is published in the user’s Wall
3. This story is eligible to show in Highlights- creating free distribution in the social graph
4. Users will see friends who have become a Fan of your Page in their version of the ad – increasing the relevancy of your ad.

Unfortunately, this application is not free. You will never pay more than your max bid per click (CPC). Cost-per-click includes clicks on your title, image, body and clicks on the “Become a Fan” link. It does not include clicks on the friend actions.

To create a Facebook ad for your page, link here. For more information, link here.