You know the NAMA convention is coming up soon when the regional Best of award announcements start coming out. Congratulations to Gibbs & Soell for doing great in their region.

Gibbs & Soell Public Relations captured Best of Show in public relations honors at the recent Carolinas/Virginia Region Best of NAMA (National Agri-Marketing Association) awards competition. The annual Best of Show award goes to the entry that is judged tops in quality and measurable results by a panel of judges consisting of marketing and communication peers. Additional honors captured by the agency included 11 first place and merit awards for public relations campaigns, product brochures, educational feature articles, news releases and trade show promotion materials.

The Best of Show winning entry, The 2006 Business of Tomatoes: Building Relationships through Educational Experiences Seminar, was developed for Gibbs & Soell client Syngenta Crop Protection. G&S worked with Purdue University to provide a select group of California’s largest tomato growers with a unique opportunity to enhance their business skills in human resources, finance and strategy. At the same time, the program strengthened the customer relationship with Syngenta and its portfolio of products and services.

By the way, I’m working with Gibbs & Soell and their client, Syngenta, this week at the National Farm Machinery Show.