I have not watched any of the winter Olympics yet but now I might after seeing a post on the CNET Apple Blog about a story in the Baltimore Sun. It’s about the snow boarders and their iPods. They wear jackets outfitted to hold and control iPods that even include built in speakers. As the story says,

“One of the lasting images of these games is going to be these snowboarders with their iPods,” said Abraham Madkour, executive editor of SportsBusiness Journal, a trade magazine that covers the sports industry. “It’s the perfect form of subconscious marketing.”

I guess I’m just interested in all the ways these little gadgets are being used today. We’re giving away 2 of them. If you become a member of NAMA prior to April 20 you will be entered in a contest for a video iPod. We’re sponsoring that. And as of my last post, we’re teamed up with New Holland to provide a video iPod to a lucky winner.