ZimmCast with ASTA Communications

Chuck Zimmerman

A new week, a new ZimmCast episode, with Bethany Shively, Director of Communications, American Seed Trade Association (ASTA). Cindy spoke with Bethany at the recent ASTA annual meeting. First up in the discussion is the Better Seed, Better Life program, an educational communications effort. Another project they talk about is one involving the Epcot International Flower & Garden Festival with …

Ag Group, ASTA, Audio, Seed, ZimmCast

ZimmCast with NGFA Communications

Chuck Zimmerman

With this week’s program I’m starting a series of podcasts with the communications directors of agricultural organizations. I thought it would be interesting and hopefully entertaining to talk with the people who are helping communicate their organization’s message to various audiences, which includes their own members. I hope they will share some of the methods they are employing to get …

Ag Group, Audio, Feed, Grains, ZimmCast

ZimmCast on Risk Management Solutions

Chuck Zimmerman

In this week’s program I’m sharing a conversation with Chip Whalen, Commodity & Ingredient Hedging (CIH). The topic is uncertainty requiring flexibility. Think about how commodity prices are affected by weather, trade, exchange rates and more competition. There are more factors too. So, how do farmers manage risk with the uncertainty we’re seeing in the trade today? That’s where Chip’s …

Audio, Farming, ZimmCast

ZimmCast on Climate Change & Paris Accord

Chuck Zimmerman

The decision to withdraw the United States from the Paris Climate Accord has generated reactions from many I am connected with via social media that border on hysteria. But the majority have expressed approval of the decision. As we reported earlier this week, agricultural interests seem to be pretty quiet on the matter. I think that’s because they are more …

Audio, Climate Change, Weather, ZimmCast

ZimmCast with @IFAJ Presidents at #ONE17

Chuck Zimmerman

The most recent four presidents of the International Federation of Agricultural Journalists (IFAJ), representing four different countries, attended this week’s Alltech Ideas Conference and Cindy’s Golden ZimmComm Microphone got a work out interviewing them for this week’s program. Cindy interviewed, in chronological order, past presidents David Markey of Ireland, Markus Rediger of Switzerland, and Mike Wilson of the United States, …

Alltech, Audio, Media, ZimmCast

NAMA Reflections From Lynn Henderson

Cindy Zimmerman

The National Agri-Marketing Association (NAMA) is celebrating 60 years as a professional organization dedicated to the business of agricultural marketing. Lynn Henderson with AgriMarketing Magazine has been involved with NAMA for the last 41 of those 60 years so we sat down with him at the recent annual conference to hear some of the history of the organization and how …

Agribusiness, Audio, Marketing, NAMA, ZimmCast

Passing of the NAMA Gavel

Cindy Zimmerman

Just back off the agriblogging highway from the 2017 AgriMarketing Conference in Dallas Texas where we talked a lot about podcasting and agriculture’s virtual newsroom AgNewsWire. We also did a lot of Facebook Live video from NAMA this year – the first time Best of NAMA and Student NAMA finals have ever been broadcast live. The annual conference marks the …

Audio, NAMA, Podcasting, ZimmCast

General Mills Backing Soil Health Program

Chuck Zimmerman

Several organizations have come together on a program to enhance farm sustainability through soil health. And they are very happy to announce additional backing from a major food manufacturer – General Mills. These organizations are working to advance soil health on America’s farms and ranches, paving the way for measurable economic and environmental gains for farmers, businesses and communities for …

Audio, Farming, Food, Soil, Sustainability, ZimmCast

Quantix Drone from AeroVironment

Chuck Zimmerman

Keeping it simple when it comes to new technology seems to just make sense. That is just one feature of the Quantix Drone being launched from AeroVironment. I spoke with Matt Strein, Director Of Business Development at AeroVironment, about the new product and what sets it apart from all others in the ag industry. AeroVironment has been doing research on …

Audio, UAV, ZimmCast