Novus Sees Growth In Enzyme Use

Novus International has seen a big growth in the use of enzymes and the outlook is for that growth to continue. I learned this while speaking with Gary Hayen at last week’s World Pork Expo.

Gary is the global product business manager for the enzyme and fermentation products business area. I asked him to provide an overview of how important enzymes are for the feedstock industry. He says, “For cost efficiency and nutrient utilization, enzymes are going to play a key role in being able to help the producer obtain the efficiency and cost effectiveness they need.” Basically enzymes play a role in freeing up some of the energy and protein/nutrition values of feed ingredients that you wouldn’t get without using them. Gary provides some specific examples of how this works in my interview with him. He says that it’s a real growth opportunity in the coming years. Gary says that they can show an up to $3 return on each animal for use of enzymes. Gary Hayen Interview

2011 World Pork Expo Photo Album

Novus Helping Pork Producers Achieve Profitability

At World Pork Expo I visited with Stephanie Gable, pictured second from the right. Stephanie is now the global marketing manager for beef, dairy and pork for Novus International. She is also a past president of the National Agri-Marketing Association.

We talked about the new Novus Accelerating Finishing Profitability program that was announced during the show. Stephanie says this boils down to helping customers “take what they have and make it more profitable.” She says that Novus has created a step by step process that helps them figure out what their current needs are and how the products Novus offers can help them meet those needs. To get the help offered by Accelerating Finishing Profitability Stephanie recommends contacting a Novus representative, nutritionist or the Novus Pork website. Stephanie Gable Interview

2011 World Pork Expo Photo Album

Whole Hog Courtesy of Novus International

The crowd formed early and eagerly awaited the Novus International hog cooked by Lynch BBQ. Just before slicing and picking the pig the team gathered for a photo.

It only took a few minutes to get this hog into trays and ready for serving. I sampled and can’t say enough about how tender, juicy and tasty this pork was. It was just the right way to finish off a long day at World Pork Expo.

So we’re now on location for the final day. Check out the our photos. They’ve been freshly updated this morning.

2011 World Pork Expo Photo Album

Novus Meets Cubbie

The mascot for the Iowa Cubs minor league baseball team is Cubbie. Here’s Cubbie with Novus International interns at the ball park prior to World Pork Expo. Cindy and I attended the game and had a good time chatting with our Novus friends and their clients.

During the next couple days we’re going to learn what’s new with our sponsor. Thank you Novus for your support once again!

2011 World Pork Expo Photo Album

Novus Donates Award to Global 4H Project

Novus International has won a national award for information technology and donated the prize money to the Global 4-H Knowledge Center.

novusNovus received $1000 for the first ever Information Technology Innovation Award from the American Feed Industry Association (AFIA) for a customer inventory management system integrating satellite communications and remote monitoring technology.

The Global 4-H Knowledge Platform is a program of the National 4-H Council designed to enhance sustainable food security in Africa. The Global 4-H Knowledge Platform links 4-H programs in the United States with others around the world to develop a global network that employs the 4-H model to create sustainable livelihoods and improve economic security for young people. Earlier this year, Novus partnered in the launch of this program.

Novus Expands Arkansas Feed Supplement Facility

A number of dignitaries, including the Governor of Arkansas, helped cut the ribbon Tuesday on a newly expanded and LEED Silver Certified manufacturing facility in Little Rock for Novus International animal feed supplements.

The Novus Arkansas site was developed in 2006 to manufacture MHA® feed supplement, a source of methionine, an essential amino acid in premixes and farm feed mills which provides benefits to laying hens and other livestock and companion animals. The new expansion features a 45,000 square foot manufacturing facility for MINTREX®, Novus’ chelated trace mineral products for aquaculture, poultry, pork, beef, dairy and pet nutrition. In keeping with the commitment Novus has to sustainability, the expanded facility earned Silver LEED Certification from the U.S. Green Building Council. The company headquarters in St. Charles, Missouri has earned Platinum LEED Certification.

Stewart Doan stopped by the dedication event happening on his home turf and was able to interview Giovanni Gasperoni, Chief Administration and Strategy Officer, who says the expansion will increase production and their ability to serve customers. “Our customers are all over the world,” Gio said. “Both the family of products produced here will reach the 98 countries we are serving today.”

“It is our motto to feed the world affordable, wholesome food, so we need to help our customers to produce more with less,” said Gio. “This is what we are about.”

Listen to Stewart’s interview here: Giovanni Gasperoni Interview

Novus Celebrating 20 Years of Innovation with Integrity

novus“Innovation with Integrity” is the theme of the 20th anniversary of Novus International, which is being celebrated around the world this year.

“It really is an exciting year,” Novus International Chief Sustainability Officer Joyce Cacho said during the company’s recent “Science in Action” day. “We started celebrating in January in India, we’re currently celebrating in China and we will have a really wonderful celebration here at global headquarters with our customers in June and the fun continues throughout the year.”

You can listen to or download my interview with Joyce here: Joyce Cacho

novusPart of the celebration will be the long-awaited unveiling of Leo the water organ. The students who visited Novus as part of “Science in Action” day got a sneak preview of Leo from Tricia Beal, Global Communications Director.

“Leo is a water organ based on the codexes of Leonardo da Vinci,” Tricia explains in the video. “We are composing music and actually creating a documentary on the history of this water organ.” The instrument, which is really a work of art, will make music depending on the amount of water flowing through the pipes. It will be officially unveiled, with music, May 6 at the Novus Annual Art Walk benefiting the Arts and Education Council.

Novus Science in Action Day 2011 Photos

Get a sneak peak of Leo here:

Students See Science in Action

There were a total of nine Missouri college students, four professors, and three representatives of the National FFA, including two students, who took part in the third annual Novus International Science in Action day.

NovusThe science scholarship students from Missouri colleges included: Jacob Cook, Southwest Baptist University; Jania Billups, Avila University; Rebecca Brehe, Central Methodist University; Gina Osburn, Culver Stockton College; A. J. Exner, Southwest Baptist University; Joshua Kling, Westminster College; Andrea Weed, William Woods University; Kristen Bailey, Central Methodist University; and Hannah Crain, Hannibal-LaGrange College. The professors who were able to attend were Dr. Bob Powell, Avila University; Dr. Perry Tompkins, Dean, Southwest Baptist University; Dr. Angela Bowzer, Westminster College and Dr. Katricia Pierson, William Woods University. We already met the FFA representatives Christopher Bell, FFA Regional Director and National Officers Shannon Norris and Landan Schaffert.

Yesterday, I featured some of the career possibilities these participants heard about during the Science in Action day. Today, we hear from the students and the professors about their experience.

Dr. Powell says it was a valuable education for the students to see science-based careers in the private sector. “That’s where many of the jobs are, and the best paying jobs,” he said. Dr. Pierson, who is chair of science and humanities at William Woods, says she learned a lot at the event. “What I found most interesting is that people with science backgrounds don’t get stuck in labs, they do a lot of other things.”

Andrea, a double major in English Literature and Biology, liked meeting the people in different departments at Novus. “It’s been really interesting seeing how passionate they all are,” she said. A.J., who has done mission trips to other countries, was fascinated by the important part that agriculture and companies like Novus play in helping to feed the world. “I’ve seen hunger firsthand, seen the kids on the streets, starving and asking for food,” he said. “And I see the hope in a company like Novus.”

“I learned more about how science really connects with business,” said Gina, who is majoring in biology and chemistry. Jacob, a biology major who hopes to become a teacher, was impressed by the variety of career opportunities. “I enjoyed learning about different things that I can do with science,” he said.

For most of the students, this was their first time taking part in the event and learning more about Novus International, but it was the third time that Hannah attended. “Every year it just gets better,” she told me. “It’s just so interesting to see how Novus is broadening their horizons.”

You can listen to comments from Science in Action participants here: Science in Action Participants

See more photos from the event here: Novus Science in Action Day 2011 Photos

Novus Shows Students Careers in Science

College students pursuing degrees in science had the opportunity to find out about all kinds of career options during the recent “Science in Action: A Foundation for Dynamic Careers” sponsored by Novus International and the Missouri Colleges Fund.

NovusNovus’ Senior Manager of Biology Research Jim Richards gave the students a glimpse into how Novus is using science to develop nutrition solutions to help feed a growing world population. “The thing that’s been been really interesting about being here is learning how I can apply my skills in cellular and molecular biology to very important problems in agriculture,” he said.

NovusResearch engineer Oriana Obiri-Ampomah told the students about growing up in Ghana and deciding to become a chemical engineer. “My vision has been to make a lasting impact on people’s lives and growing up in Africa, I know what it means for people to not necessarily have three square meals a day,” Oriana said. “So, to know that everyday the little work I do here will help change someone’s life is so important.”

escobarThe students learned about a non-traditional veterinarian job from Dr. Miguel Escobar, Global Director of Animal Utilization with the US Soybean Export Council, who appreciated the effort by Novus to expose science-minded college students to a variety of potential career paths. “I talked about what a veterinarian can do in his or her life,” he said. “It was a learning experience for me because it was the first time I thought about how I can help young people to go to the sciences in the future.”

You can listen to Jim, Orianna and Miquel’s comments here: Jim, Orianna and Miguel

novusThe Novus “Science in Action” day also included a trip to the St. Louis Science Center, where the students heard from five staff members with a variety of different backgrounds in science and responsibilities at the center.

Life Sciences Gallery Lead Beth Prakash (pictured) showed off one of the center’s axolotl, a Mexican salamander. “We’ve got a project called ‘Axolotls in the Classroom’ where we loan these axolotls out to teachers and we provide them with care instructions and lessons plans on a variety of subjects,” she said.

Sarah Schoenlaub, Gallery Leader Physical Science, was a science education major with an emphasis on biology and now has a really fun job. “This has probably been the most fun job I’ve ever had,” she said. “I usually have to stop in the middle of meetings and say ‘Sorry guys, I have to go blow something up on a stage in front of a bunch of kids.”

The students also heard from Ecology and Environment Gallery Leader Kat Golden, who majored in environmental studies at Truman State; David Ritchey, associate director of the planetarium, who always had a love for astronomy even though his first career was in communications; and Jarel Loveless, manager of Annual Giving, who started as a journalist and now is a grant writer for the center.

You can listen to comments from Sarah, Kat, David, Jarel and Beth here: St. Louis Science Center

Next we’ll here from the participants of the 3rd annual “Science in Action” day.

See more photos from the event here: Novus Science in Action Day 2011 Photos

FFA Leaders Join Novus Science Day

Two National FFA officers and a regional director for the National FFA Foundation were among those who participated in the third annual “Science in Action: A Foundation for Dynamic Careers” Day sponsored by Novus International.

NovusChristopher Bell with the FFA Foundation said it was a good opportunity for the officers to visit an agricultural company that is making a difference in the world. “Novus has put a lot of emphasis on sustainability in agriculture and that’s becoming one of our big initiatives in the FFA is making sure that our 523,000 students are practicing sustainable agriculture,” he said.

“I’m very passionate about agriculture and it’s great to come here today and visit with people from Novus and see the passion that they have for making a difference in the agriculture industry,” said National FFA Secretary Landan Schaffert of Colorado, pictured on the right next to Christopher listening to Novus’ Jim Richards on the laboratory portion of the tour.

NovusShannon Norris of New Mexico, who serves as Western Region Vice President for FFA, is pursuing a career in agricultural communications and possibly a doctorate in ruminant nutrition so she was very interested in getting to know the people at Novus. “It’s interesting to see how the mission of the company is intertwined with the values of each individual employee,” she said.

You can listen to my interview with Christopher, Landan and Shannon here: Interview with FFA representatives on Novus Science Day

Novus Science in Action Day 2011 Photos

Novus Partnership With Missouri Colleges Fund

NovusA partnership between Novus International and the Missouri Colleges Fund has helped some interested students see “Science in Action” for the past three years now.

The mission of the Missouri Colleges Fund is to acquire resources to help educate students at 16 member private liberal arts colleges in the state. President Mike Backer says they do that mainly through donations from companies like Novus. “Their first gift to the Missouri Colleges Fund was a check for student scholarships, but after they handed me the check, they said ‘what else can we do?’” Mike said. “This science day gives the students an opportunity to get out of the classroom and get more information about what they can do with their degree after they leave school.”

Each year, the Fund provides Novus with a book that includes student bios and photos and thank you cards, which Mike is shown here presenting to Dr. Joyce Cacho, Chief Sustainability Officer for Novus.

You can listen to my interview with Mike here: Interview With Mike Backer

Novus Science in Action Day 2011 Photos

Novus Sponsors Student Science Day

Scott CarterStudents from private colleges around Missouri are having a chance to check out what kinds of career opportunities await someone with a background in science and a passion for agriculture at the third “Science in Action: A Foundation for Dynamic Careers” sponsored by Novus International and the Missouri Colleges Fund.

About 20 students, teachers and advisors gathered for a little social last night near Novus headquarters in St. Charles and got to know a little more about each other and Novus. Dr. Scott Carter, Novus’ global poultry market manager, told them about his background and journey through academia into the world of global animal nutrition. “I have a PhD in nutrition and biotechnology and a BS degree in biochemistry,” Scott told them. “In agriculture we’re doing something very important. We’re feeding a hungry world and that’s going to be even more important in the future.”

You can listen to my interview with Scott here: Interview With Scott Carter

Novus Introduces New Products

CIBENZA DP100 is a new dietary enzyme from Novus International allows poultry producers improved control over their feed rations.

novus“CIBENZA DP100 is a real game changer,” says Dr. Scott Carter, Global Poultry Market Manager for Novus. “This dietary enzyme is formulated to give poultry producers much more control over their protein ingredients. CIBENZA DP100 offers the flexibility to incorporate more cost-effective protein sources into diets with no sacrifice in performance, or maximize performance in birds that receive rations formulated with the highest quality protein ingredients.”

According to Novus, CIBENZA DP100 allows producers to enhance the digestibility of a broad range of vegetable and animal-based proteins, from highly digestible soybean meal to feather meal, which falls at the other end of the digestibility spectrum.

To complement CIBENZA DP100, Novus has also introduced IDEA™, the first assay of its kind that provides an “almost immediate understanding of the digestibility of various protein sources, which allows producers to quickly make changes that can result in significant feed-cost savings.”

Novus developed IDEA because there was a need for a rapid cost-effective assay technology that could allow producers to accurately evaluate and quantify protein and amino acid digestibility. The more accurate assessment of the actual quality of protein ingredients eliminates the need to over-formulate for either peace of mind, or insurance purposes. With the knowledge of the quality of their protein source in hand, poultry producers can then more effectively use CIBENZA DP100 to expand their protein options to maximize performance or enhance feed-cost savings.

Read more about CIBENZA DP100 and IDEA from Novus.

Novus Cheerleader

Giovanni GasperoniThe Novus International Cheerleader is Executive Vice President Giovanni Gasperoni who is also in charge of marketing and sales. In the photo he’s visiting with Dick Butkus at the recent International Poultry Expo. I thought I’d save the best for last!

One of the subjects that he loves to talk about is how Novus is helping producers feed a growing and hungry world population. But he says it’s not just about quantity of food but also affordability of food. I think you’ll hear how passionate Gio is about this subject in my interview with him. He takes a very global perspective. He says they are working with producers on three key areas: education, using Novus products that allow for less overall inputs and maximizing the utilization of inputs.

You can listen to my interview with Giovanni here: Interview With Giovanni Gasperoni

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

ADVENT From Novus Keeping Broilers Healthy

Bruce KingI’m still learning about the new things going on at Novus International, especially when it comes to poultry. At the recent International Poultry Expo I spoke with Bruce King, Biologicals Director, about a product called ADVENT.

Bruce says ADVENT is a vaccine for coccidiosis control in broilers. He says that other products are seeing some resistance to the disease and the industry is becoming more open to vaccines. He says they’ve learned that they can use the product in small birds. Coccidiosis is estimated to be the number one disease in broilers in the world.

You can listen to my interview with Bruce here: Interview With Bruce King

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

Novus Announces TREVERA

Jared HuxWe always ask, “What’s new?” when conducting interviews and during the recent International Poultry Expo, our sponsor, Novus International had some news.

I spoke with Jared about DHA, an omega-3 fatty acid. He calls it the king of the omega-3 fatty acids. Besides being very healthy for humans it also is for poultry. It helps promote growth and the nutritional value of eggs and meat. According to Jared the “new” comes in with their product TREVERA. This is an algae based omega-3 DHA which they just launched. He says you can find omega-3 eggs in the grocery store now and that you should look for ones that say DHA.

You can listen to my interview with Jared here: Interview With Jared Hux

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

Activate Poultry Health With Novus International

Jared HuxI think I mentioned recently that I still had some interviews to share from the International Poultry Expo with our long time and much appreciated sponsor, Novus International. It has been a very busy time going from Poultry Expo to a blizzard at home, the Cattle Industry Convention and then the National Biodiesel Conference! Now it’s catch up time and I want to start by sharing this interview with Andres Montoya, Product Development Manager, Poultry. He was right at home in Georgia where he’s based. I wasn’t the only one interviewing him as you can see in the photo.

We got started right away with the “what’s new?” question. What’s new is Activate.

ACTIVATE® nutritional feed acid is a combination of Gut Environment Modifiers and HMTBa. ACTIVATE is used for Salmonella reduction programs and as an alternative to antibiotics in vaccination windows and withdrawal diets.

You can listen to my interview with Andres here: Interview With Andres Montoya

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

Taking International Poultry Tour With Novus

Shawn AtkinsInternational is in the name of the show and our sponsor for coverage of the largest poultry show in the world. Novus International shows that by having a number of their representatives on hand for different areas of the world. I spoke with several of them during the International Poultry Expo starting with Shawn Atkins, Sales Director, Poultry & Dairy, in the United States. Shawn talks about how their products can help with feed optimization which is crucial to raising poultry successfully. He says attendees have been asking about specific products in the specialty area.

Shawn says the industry is in a precarious position in the U.S. because demand has declined while input costs have gone up. It’s like a double whammy on producers and Novus is working on products to help on the input side. You can listen to my interview with Shawn here: Interview With Shawn Atkins

Albert Van DijkTurning to another part of the world I spoke with Albert Van Dijk, Market Manager, Poultry & Swine, EME. Albert handles the European and Middle East territory. He says poultry is a challenging market in the EU right now since growth has stabilized. However, in areas like the Ukraine, Turkey and Russia poultry is growing.

He says that since the best way to reduce feed costs is to reduce the feed conversion ration in the animal and this is where Novus fits in. They can save up to five percent or more on feed costs. Additionally, Albert says that since antibiotics were banned in the EU in animal feed, Novus products have played an important role in the feeding program. You can listen to my interview with Albert here: Interview With Albert Van Dijk

Jorge GonzalezOur next stop on our world tour with Novus is the northern Latin America region. Taking care of business there is Jorge Gonzalez, Sales Manager, LAN. His region includes Mexico. Jorge says the business is big and growing. It has also been expanding beyond poultry into swine and ruminants.

The poultry industry in his territory depends heavily on grains from the U.S. and so the higher costs of late have been challenging. This is why enzyme products like those sold by Novus play a key role in helping them be competitive on the world market. He says a trade show like this one are very important to producers in his area since it’s their opportunity to get first hand knowledge of technology that they can bring home to their operation. You can listen to my interview with Jorge here: Interview With Jorge Gonzalez

Craige AllanFinally, let’s look at the Asian/Pacific market with Craige Allan (pictured right), Regional Marketing Manager, South East Asia. He says all areas are experiencing growth in production/consumption since the population is growing so much. Craige enjoys finding out the needs of his customers and then helping them to formulate a solution. He says this strategy works well for Novus.

In his territory is a range of sizes and types of producers from large integrators like here in the U.S. as well as a lot of smaller operators. He thinks the market area will eventually become an exporter to other countries, particularly in the EU. Some of the customers he’s spoken with here are from Thailand, Sri Lanka, India and Bangladash. That shows the international nature of this show! You can listen to my interview with Craig here: Interview With Craige Allan

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

Novus Supports AWARD

Salome MutayobaAs a truly global company Novus International supports outreach and education programs in many countries. One of those is African Women in Agricultural Research and Development (AWARD). As a part of this fellowship program Novus hosts a researcher at their headquarters. Currently that is Salome Mutayoba, Sokoine University of Agriculture, Tanzania.

Established in 2008, African Women in Agricultural Research and Development (AWARD) is a project of the Gender & Diversity Program of the Consultative Group on International Agricultural Research (CGIAR). It was launched following a successful three-year pilot program in East Africa with support from the Rockefeller Foundation from 2005-2008.

AWARD is a professional development program that strengthens the research and leadership skills of African women in agricultural science, empowering them to contribute more effectively to poverty alleviation and food security in sub-Saharan Africa.

Our goal is to help them increase their contributions in the fight against hunger and poverty in sub-Saharan Africa.

Salome teaches poultry nutrition and management and conducts poultry research. She says she is using her time at Novus to analyze feed stocks since in her country poultry farmers have problems obtaining good feed. They also don’t have resources to do good analysis of potential feed options.

You can listen to my interview with Salome here: Interview With Salome Mutayoba

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus

Novus Celebrating With Focus On Innovation Through Integrity

Thad SimonsWhile speaking with Thad Simons, Novus International President/CEO, I got to congratulate him on his 2010 Ernst & Young Entrepreneur Of The Year in Distribution and Manufacturing Award and on the 20th anniversary of the company.

“Innovation with Integrity” is going to be the company theme for the 20th anniversary. They will be celebrating all year long beginning this month, with events and customer appreciation dinners at Asian-Pacific Aquaculture in Kochi, India and here at the International Poultry Expo in Atlanta, Georgia.

“ ‘Innovation with Integrity’ has been a central attribute of Novus’ culture from the beginning. Our heritage has been built on developing innovative, science-based health through nutrition products for livestock, pets and people,” explained Thad Simons, President and Chief Executive Officer of Novus. “We are very proud of our global network of employees, customers and partnerships and excited to embark on a year of celebration with the many people who support our continued growth and success.”

The company was founded in 1991, and today, has employees working in over 90 countries, serving more than 3,000 customers worldwide. Novus has facilities including corporate offices, research and development laboratories, and manufacturing operations in more than 35 countries, as well as offices with field staff in an additional 60 countries.

In my interview with Thad I asked him about the unique design of their exhibit which includes “living walls.” It is a visual testament to the importance of sustainability to Novus. In the photo Thad is standing in front of one of the living panels.

You can listen to my interview with Thad here: Interview With Thad Simons

2011 International Poultry Expo/International Feed Expo Photo Album

AgWired IPE/IFE coverage sponsored by: Novus