With a theme of “The Power of Black Only Better” I’ll be attending the first ever American Hereford Association Media Day starting with a get together this evening in Kansas City. We’ve got a news conference tomorrow morning early and presentations with AHA representatives during the day. I’ll be bringing it all to you as it happens. Of course we …
Promotions at Elanco
A couple of consultants from Elanco Animal Health have moved up in ranks. Dr. Bill Platter oversees consultants for beef cattle and Dr. Bill Mies is Elanco’s latest beef consultant. Elanco Animal Health has announced the promotion of Dr. Bill Platter to the position of manager of technical consultants for beef cattle. In this role he will lead a team …
Consumers Tempted by Tender Beef
The beef industry isn’t just asking “Where’s the beef?” anymore, but “How’s your beef?” Elanco Animal Health says research shows consumers spend more for tender and tasty beef. Consumers tell us that tenderness and taste are two of the most important attributes when they are evaluating their beef eating experience. They want tender beef and are willing to pay for …
Chipotle Beef in Butternut Recipe Wins Beef Cook-Off
A variety of Latin spices flavored this year’s winning recipe for the National Beef Cook-Off. The grand prize of $50,000 went to Christine Riccitelli of Nevada. With her recipe for Nuevo Chipotle Beef in Butternut Squash Boats amateur home cook Christine Riccitelli of Incline Village, NV won the 27th National Beef Cook-Off and the $50,000 “Best of Beef” grand prize. …
Missouri Beef Industry Council Video PSA
The Missouri Beef Industry Council has been a client of ours since we started ZimmComm New Media going on four years ago. They called last week needing a video psa to use in the upcoming stage 4 event of the Tour of Missouri, a professional bicycle race across the state. So with a little help from iMovie and iDVD it …
Plans for New Beef Task Force
Pennsylvania Governor Ed Rendell announces the creation of Pennsylvania Beef Task Force in an effort to improve the state’s beef and cattle industries. Pennsylvania’s beef industry will begin to explore ways to enhance profitability and promote itself through the creation of a task force, Governor Edward G. Rendell said today. “The beef and cattle industries in Pennsylvania include 28,000 producers …
Watching Meat Dry
Winn Meat Company poses the question, “What could be more fun than watching meat dry?” on it’s website. For those who like that kind of excitement they set up a web cam on which you could do just that. They call it the Dry Age Cam. For a bonus you get the recipes for the steak which is a Dry …
Baxter Entertains Beef Board
It’s getting near time for me to close up shop at ZimmComm New Media’s temporary Denver headquarters. The Cattle Industry Summer Conference is almost at an end. If you want to get a good overall summary of what happened from a Beef Board perspective then visit Beef Board Meeting.com. At last night’s CBB dinner we were entertained by Mr. Cowboy …
Beef Ambassador Blogs
I’ve interviewed Amanda Nolz more than once at a previous cattle industry meeting. Once was at last year’s winter meeting and once again last summer. Well, this ambassador for beef is now a blogger and I’m proud of her. Amanda is pictured here talking with Beef Board Executive Committee member Don Hullman at one of the meetings here at the …
New Beef Board Advertising
Things are kind of quiet here today at the Cattle Industry Summer Conference since it’s committee meeting after committee meeting. They’re working but that makes it a little challenging to get to talk to and do interviews. However I caught John Dudley before his committee got started. He’s chairman of the Joint Advertising Committee. Their meeting is combined with the …