Missouri Beef Industry Council Takes The Stage

Chuck Zimmerman

One of our charter client’s the MBIC just sent out this Talking News Release today. This a general consumer release that was sent to radio, tv and publication reporters. There are hyperlinks in the release to audio and image files. The subject is MBIC’s sponsorship of the cooking stage at the St. Louis Women’s Show. Addtionally, we produced a self-contained …

Ag Group, Audio, Talking News Release

Latest Talking News Release

Chuck Zimmerman

We’ll begin posting links to our latest Talking News Releases as they are sent out and as long as our client is okay with it. They might give you some creative ideas for projects we can do for you. You’ll be able to click on the audio file links just like a reporter would and who knows what you’ll learn. …

Audio, Talking News Release

South Florida Biodiesel & Texas Cattle

Chuck Zimmerman

What do they have in common? I’m at the NCBA/CBB convention in San Antonio and just sent a Talking News Release out for the National Biodiesel Board simultaneously with their live press conference going on at their annual convention in Ft. Lauderdale, FL. It’s amazing what you can do with computers and the internet today! So, here I am covering …

Ag Group, Audio, NCBA Convention, Talking News Release

Free Beer – How Can You Go Wrong With This?

Chuck Zimmerman

At the Schering-Plough booth a friendly bartender poured a free beer and you could enter a contest to win a new John Deere Gator! I spoke with Dan Ellsworth, Senior Product Manager, Cattle about new products from his company. You can hear our next podcast here: ZimmComm Podcast. Keep checking in for more from the Cattle Industry Convention & Trade …

Audio, NCBA Convention, Podcasting

Booth Activity

Chuck Zimmerman

The first stop was the Merial booth, where I spoke with Jim Gibb, Sr. Manager, Beef Segment Development about new dna testing products from Igenity. You can listen to our next audio interview here: ZimmComm Podcast. Later this week, new U. S. Secretary of Agriculture, Mike Johanns, will be making a speech. We’ll bring you audio from his remarks.

Agribusiness, Audio, NCBA Convention, Podcasting

Beef Demand Is Sizzling!

Chuck Zimmerman

The first interview is with Cattlemen’s Beef Board CEO Monte Reese. He’s the better looking one talking into the mic. Beef demand increased more last year than any year recently and Monte talks about what that means in our next podcast available here: ZimmBlog Podcast. All the usual press conferences are going on and the trade show’s about to start …

Ag Group, Audio, NCBA Convention, Podcasting

First Audio

Chuck Zimmerman

As soon as our new blog design is complete and new website/server up and running we’ll begin true podcasting. In the meantime I’ll be posting links here to audio files you can listen to, especially this week at the Cattle Industry Convention and Trade Show. Here’s the first one. ZimmBlog Podcast You should be able to click on that link …

Audio, Podcasting

Helping Farmers Understand ARMS

Chuck Zimmerman

The Missouri Agricultural Statistics Service is using ZimmComm to send a series of 5 Talking News Releases to reporters around Missouri as part of their efforts to inform producers about the current ARMS (Agricultural Resource Management Survey) Survey that’s being conducted through the end of March. Here you can see me interviewing Gene Danekas, Missouri Director of Statistics, for audio …

Audio, Government, Talking News Release

Example of a Talking News Release

Chuck Zimmerman

This is an example of a TNR we just distributed. You’ll notice that it contains a link to a fully-produced story that’s already voiced for the reporter to include in his/her newscast. They can also edit out the sound bites if they want. Another format we regularly produce is a release with files links for sound bites only. This way …

Audio, Talking News Release