During the Cattle Industry Convention the Livestock Publications Council held a lunch meeting. The meeting was sponsored by Elanco and Heifer International. Their theme was, “The Future We Raise Together.”
Elanco and Heifer International have made a commitment to a better life-for animals and people-by ending world hunger. By identifying small communities in emerging countries that could substantially benefit from the gift of an animal, the partnership’s goal is to help create healthy livelihoods, healthy communities, and healthy futures in countries such as Indonesia, Zambia and China.
At the 2012 LPC Luncheon, Marleen New, director of corporate and foundation relations at Heifer International and Ted McKinney, Elanco public affairs, announced a new initiative and described how beef producers and industry members can help support the efforts to grow a world without hunger. Thanks to Andy Atzenweiler, Missouri Beef Cattlemen, for the photo.
