Promoting Sustainability with e3 Cotton

Carrie Muehling

Those attending the 2020 BASF Agronomic Performance Trials (APT) Summit had the opportunity to learn more about the e3 Sustainable Cotton Program.

“What makes it unique is that we offer a program that can actually trace the cotton bale from the time it’s harvested at the grower’s field all the way through the entire value chain until it shows up in a garment on the shelf in your favorite retailer,” said Malin Westfall, BASF’s U.S. Cotton Lead.

The program gives cotton growers the opportunity to share with consumers the many sustainable practices they use, providing a platform to help farmers to tell those stories. Consumers have indicated they have a desire to purchase products that are made and grown sustainably, and Westfall hopes the increased premium consumers are willing to pay can end up back in the pockets of the growers that are doing the work.

BASF is looking for more cotton growers to participate in the program, and Westfall encouraged farmers to talk with a local BASF sales representative if they are interested in learning more.

Listen to Chuck’s interview with Malin here: Interview with Malin Westfall, BASF

2020 BASF APT Summit Photo Album

Audio, BASF, Cotton, Sustainability

FieldReveal and AgWorks Excited About Partnership

Cindy Zimmerman

With 20 years experience in understanding soils and getting accurate product placement for growers, FieldReveal CEO Matt Hesse is excited to take that to the next level of precision with AgWorks.

“We were looking for analytics and an ROI engine and they were looking for a precision ag tool for variable rate,” said Hesse at the AgWorks User Conference this week in Kansas City, featuring FieldReveal. “So, right out of the gate it was a really good fit for both sides.”

Interview with FieldReveal CEO Matt Hesse (6:10)

AgWorks President Greg Duhachek agrees that it was the perfect match for them.

“When we met FieldReveal, we immediately found synergies, from ownership in ag retail to the way we sell and service our customers,” said Duhachek. “So, we are excited to see where both companies can go moving forward.”

The AgWorks User Conference this week focused on the partnership with FieldReveal and how it works with AgWorks’ HighQ data aggregation tool.

Learn more in this interview.
Interview with AgWorks President Greg Duhachek (7:40)

2020 AgWorks+FieldReveal User Conference photos

AgWired Precision, Audio, data, Precision Agriculture

New Holland Partners with National Hemp Association

Cindy Zimmerman

Agricultural equipment manufacturer New Holland is partnering with the National Hemp Association to accelerate the return of hemp commodity crops on farms across North America, with the theme “Pushing Progress Together.”

As part of this partnership, the National Hemp Association will participate alongside New Holland at 16 national farm shows throughout North America to build out this sustainable new industry and will provide educational sessions and panel discussions as well as exhibit the multitude of products that can be produced from the hemp crop.

The alliance will also seek to move forward on solving the industry’s biggest challenge: the absence of commercial scale harvesting and decortication equipment uniting the demand of the product to the farmers that supply it. In order to begin laying the foundation of an integrated North American hemp supply chain, the alliance calls on other partners – corporations and entities to join a “Hemp Pledge” and commit to purchasing hemp grown and processed in the U.S. by U.S. farmers.

The announcement was made this week at the Pennsylvania Farm Show. Watch New Holland’s video on hemp farming below.


Cannabis, Equipment, hemp, New Holland, Video

NCGA CEO Launching Podcast

Cindy Zimmerman

If you have ever wanted to follow the CEO of the National Corn Growers Association (NCGA) on his adventures around the country, now you will have your chance.

NCGA’s new podcast “Wherever Jon May Roam,” hosted by CEO Jon Doggett, will provide listeners an insider’s view of corn issues, the thinking behind them and the people behind the thinking. Episode 1 will be available on ncga.com/podcast, iTunes, Google Play and wherever you get your podcasts on Jan. 22.

Watch the preview here:


Corn, NCGA, Podcasts, Video

Pork Producers Say Impossible Pork is Impossible

Cindy Zimmerman

Pork producers have a beef with impossible pork.

As Impossible Foods debuted its latest plant-based food offering at the Consumer Electronics Show this week, the National Pork Producers Council (NPPC) called out the company for violating food labeling laws.

Citing law that prohibits the use of words that redefine pork as it has been known by consumers for centuries, Dr. Dan Kovich, director of science and technology for the National Pork Producers Council, issued the following statement:

“What’s impossible is to make pork from plants. This is a brazen attempt to circumvent decades of food labelling law and centuries of precedence. Any adjective placed in front of the word pork can only refine it, not redefine it. It’s not pork. It’s not pork sausage. It can’t be labelled as such.”

The pork producer group’s position is that plant-based and cell-cultured products designed to mimic real meat must face the same stringent regulatory requirements as livestock agriculture, including truthful labeling standards.

AgWired Animal, Animal Agriculture, Food, Meat, NPPC, Pork

Precision Ag Bytes 1/8

Carrie Muehling

  • Marrone Bio Innovations Inc. announced that two of its biofungicide products — Stargus® and Regalia® — have been approved by the United States Environmental Protection Agency for indoor and outdoor use on hemp plants.
  • Lindsay Corporation, a leading global manufacturer and distributor of irrigation and infrastructure equipment and technology, and Farmers Edge, a global leader in digital agriculture, announced a plan to connect and digitize two million irrigated acres by the end of 2021.
  • The third largest indoor U.S. farm show, presented by Farm Credit Services of America and AgDirect, will be held January 28-30 in Des Moines, Iowa at the Iowa Events Center. Spread across nearly 8 acres, the Iowa Power Farming Show features the broadest mix of ag-related products and services found in the Midwest.
  • Two companies have jointly developed a high-speed planting system to be introduced for the 2021 planting season. Ag Leader announced its high-speed planting system SureSpeed, to serve row crop farmers with accurate seed placement at speeds up to 12 miles per hour. The meter with integrated delivery system was developed in collaboration with Kinze Manufacturing, which will market it as True Speed™. The two companies will distribute the technology through their respective dealer networks.
AgWired Precision, Precision Ag Bytes

ZimmCast 633 – Looking Back at 2019

Chuck Zimmerman

Hello and welcome to the ZimmCast. In this week’s program my poor laryngitis recovering voice takes a look back at 2019 with a list of the top posts on AgWired and some statistics about photos, audio and video.

I also share an excerpt of an interview that was produced in October of 2019 and had the highest number of downloads. It was an interview I did with Geoff Cooper, Renewable Fuels Association. Next I shared an end of the year interview Cindy did at the last event we attended, the 2019 ASTA CSS and Seed Trade Expo. Cindy interviewed ASTA President/CEO, Andy Lavigne, about the event.

If you’re interested in becoming a sponsor of the ZimmCast, want to suggest a topic, need help producing a podcast, then please let me know. I’m AgriBlogger on Twitter or just email me at chuck@zimmcomm.biz.

That’s the ZimmCast for this week. I hope you’ve enjoyed it and thank you for listening.

Listen to the ZimmCast here: ZimmCast 633 - Looking Back at 2019
Subscribe to the ZimmCast by clicking here.

Audio, ZimmCast

Animal Ag Bites 1/6

Carrie Muehling

  • National Cattlemen’s Beef Association President Jennifer Houston issued a celebratory statement regarding the new trade deals with Japan and the European Union (EU), which went into effect on New Year’s Day.
  • American Dairy Association North East, in conjunction with the Pennsylvania Department of Agriculture, revealed the recreation of three of the state’s most popular pro-sports mascots — Philadelphia Flyers’ Gritty, Philadelphia Eagles’ Swoop and Pittsburgh Steelers’ Steely McBeam — all carved from 1,000 pounds of butter. The butter sculpture was on display at the Pennsylvania Farm Show.
AgWired Animal, Animal Bites

AgWorks and FieldReveal Joining Forces

Cindy Zimmerman

AgWorks and FieldReveal have teamed up to offer the most complete and efficient agronomy management tools in the ag retail industry and they are excited to share that vision at the AgWorks Annual Users Conference this week in Kansas City.

Both companies were at the Ag Retailers Association Conference and Expo last month in New Orleans to talk about what they have to offer the industry. AgWorks Director of Sales Matt Hull says their HighQ Data Analytics help retailers better serve their customers. “We’ve added a budget analysis component to HighQ… allowing for multiple layers of data to be incorporated into each field and understand where money is being spent wisely and where it isn’t,” said Hull.

Listen to an interview with Hull here:
ARA19 Interview with Matt Hull, Director of Sales, AgWorks Software (5:34)

FieldReveal Account Manager Nick Waite says their platform focuses on connectivity to develop and implement the best nutrient management strategies to optimize fertility and seed inputs. “Using a platform like ours, using the zones we develop, producers are really able to understand where they can put their fertilizer and seed inputs to get the best return on them – and that’s really what it’s all about,” said Waite.

Learn more about FieldReveal in this interview with Waite:
ARA19 Interview with Nick Waite, FieldReveal (4:21)

AgWorks and FieldReveal share similar goals and values in the ag retail industry with a combined 50 years of operation.

AgWired Precision, ARA, Audio, Precision Agriculture

New Topics Added to Agricultural Hemp Classic Agenda

Cindy Zimmerman

Heart of America Agricultural Hemp ConferenceTwo topics have been added to the agenda for the upcoming “Heart of America Agricultural Hemp Classic” – a hemp producer conference open to growers throughout the Midwest organized by the Missouri Hemp Association.

Attendees will now have the opportunity to hear about the “Native Prairie Hemp Subdivision”, which is a small-scale lower-risk opportunity for MHA members to learn hands-on about hemp production without having to make a significant investment. They will also get to learn about the new “One-Voice Program”, which is an effort by multiple hemp associations across a multi-state area to join together with one shared voice to push growers interests at a state and federal level.

The Heart of America Agricultural Hemp Classic is being held on January 15th and 16th at the Stoney Creek Hotel and Conference Center in Independence, Missouri. The conference is free for MHA members. For non-members, registration is $150 until January 10th. After that date, the registration fee will increase to $200.

Learn more about the conference in this interview with Missouri Hemp Association executive director Bill Cook.

Interview with Bill Cook, Missouri Hemp Association
Audio, Cannabis, Farming, hemp