Consumers still trust farmers; they just need their confidence restored in some aspects of the food system. Those were some of the conclusions from a “consumer trust” survey commissioned by the Center for Food Intregity. Highlights from the survey were presented last week at the 4th Annual 2009 Food System Summit in Kansas City. Geni Wren summed up the conclusions of the study in an article titled, “Consumers Trust Farmers, But Also Hold Them Responsible,” published in Dairy Herd Management. Here is an excerpt from the study…
-Consumers hold farmers/producers, themselves and food companies primarily responsible for food safety.
-Consumers continue to trust themselves and those who prepare food in their homes more than any others.
-Consumers place a high amount of trust in farmers and food companies for food safety.
-Consumers hold farmers primarily responsible for humane treatment of farm animals.
-Consumers lack confidence in any food system segment for ensuring the humane treatment of farm animals.
-Consumers hold farmers primarily responsible for sustainability.
-Consumers lack confidence and trust in any food system segment for ensuring sustainability.
-Consumers hold themselves, farmers and food companies primarily responsible for nutrition.
-Consumers lack confidence and trust in any food system segment for ensuring nutrition.

The
The announcement was made by Richard Fordyce, team lead on USB’s Biotechnology Initiative and a soybean farmer from Bethany, Missouri. “The exciting things are what are to come – the soybeans that will be bred to increase protein, increase oil,” Fordyce said. “If we can move forward with worldwide acceptance of biotech crops, it could be a very exciting time. The potential is very good for soybeans in helping to address world hunger.”
Day two of the BlogWorld and New Media Expo is underway. We’re listing to Richard Jalichandra, Technorati, give a preview of this year’s
After having Blog Action Day yesterday, today we have the 29th
Gates took environmentalists to task for having an idealistic attitude that jeopardizes the ability of developing countries to grow enough food. “They have tried to restrict the spread of biotechnology into sub-Saharan Africa without regard to how much hunger and poverty might be reduced by it.”
It’s
How do you become new media experts? Participate in conferences like BlogWorld and New Media Expo. That’s why I’m here with Carly and Robert our webmaster. In fact, Robert is in this photo somewhere. The Mac in the front row on the left is mine.
Gebisa Ejeta, Purdue University Distinguished Professor of Agronomy plant breeder and geneticist, will receive the