Zimfo Bytes

Melissa Sandfort

Zimfo Bytes

MO Commodity Groups Step Up To Plate

Chuck Zimmerman

Actually St. Louis Cardinals left-fielder, Matt Holliday, is “Stepping Up To The Plate.”

A coalition of Missouri agriculture organizations has launched a summer education campaign with the St. Louis Cardinals. Themed “Stepping Up to the Plate,” the goal of this initiative is to increase consumer understanding of how today’s farmers are using the latest technology to provide safe, affordable, nutritious food. And the agriculture coalition is bringing in a heavy hitter.

St. Louis Cardinals left-fielder Matt Holliday is teaming up with Missouri corn, soybean, beef, pork, poultry and dairy producers to highlight the great strides farmers are making in meeting the nation’s growing nutritional needs while improving the environment. A native of Oklahoma, the nation’s number two producer of beef cattle, Holliday is partnering with Missouri farmers on an advertising campaign featuring radio ads, grocery store promotions and print advertising.

(Pictured from left): Kevin Hurst, corn farmer from Tarkio; Archie “Rusty” Mulford, poultry farmer from Aurora.; Donna Telle, dairy farmer from Uniontown; Matt Holliday, left fielder for the St. Louis Cardinals; John Ridder, beef farmer from Marthasville; Rick Rehmeier, hog farmer from Augusta; Warren Stemme, soybean farmer from Chesterfield.

Cindy interviewed the Missouri Beef Industry Council’s (MBIC) representative on the MO Ag Team, John Ridder, who is now going by the name “Mr. Baseball” in the Missouri beef community. John kind of likes the name and is really excited about the promotion and working with all the state commodity groups. “We all kind of got together and shared some advertising dollars to help put a positive spin on agriculture with all the negative reports that are in the media,” John says. “We just want to have a good image in the public.”

The radio spots are already airing during the Cardinals games and they are also doing a tie-in promotion with Schnuck’s grocery stores and John says they are even getting their own baseball cards. During Friday night home games they will also be having a tailgate party to get out and actually meet the public.

Listen to or download Cindy’s interview with John here that will be featured as an upcoming MBIC weekly radio report:

Ag Groups, Audio, Beef, Corn, Dairy, Pork, Poultry, Soybean

Sorghum Offering Alternative To Celiac Diet

Chuck Zimmerman

United Sorghum Checkoff ProgramI was interested to see that the Sorghum Checkoff is holding a food workshop since I’ve got a brother and sister who have Celiac disease. It made a major impact on their lives since so much of food today contains gluten. However, sorghum is providing an alternative.

The Sorghum Checkoff, in conjunction with USDA/ARS, is sponsoring a sorghum food workshop for food industry leaders on how to use sorghum in whole grain and gluten-free applications. The workshop will be held June 2-3, 2010 in Manhattan, Kan., in recognition of the Whole Grains Council’s “Sorghum Month”.

“Sorghum has been a staple food in countries around the world for years and has just begun to increase in popularity as a human food source in the U.S.,” said James Vorderstrasse, sorghum producer and Sorghum Checkoff board member from Hebron, Neb. “It is a gluten-free grain so it is an excellent choice for those with Celiac disease and for diabetics because of its low glycemic index. This conference will educate many of the major players in food processing about sorghum’s benefits and potential in the human food industry.”

For more information about the sorghum food workshop, please see the seminar notice on our website at www.sorghumcheckoff.com or contact Executive Director Virgil Smail at virgil@sorghumcheckoff.com.

Ag Groups, Food, sorghum

Ethanol Tweeter Recognized for Use of Social Media

Cindy Zimmerman

afviThe Alternative Fuel Vehicle Institute (AFVi) recognized outstanding use of social media in the alternative fuels industry as part of their 16th annual conference held this week in Las Vegas.

afvi robert white rfa awardRobert White, Director of Market Development for the Renewable Fuels Association (RFA), who tweets under the name @fuelinggood, was awarded the 24/7 Blend Award for “his leadership in industry-wide education about social media.” Robert helped RFA and other fuel advocacy groups get a $1.6 million U.S. Department of Energy grant to provide social media training for clean energy stakeholders.

Robert was also recognized by Biofuels Digest as one of the top 20 “biofuels observers who are shaping opinion via Twitter.” He came in third on the list with nearly 4500 followers. Here is the whole list, which includes a few names you might recognize:

1. Vinod Khosla – writing as vkhosla – 31454 followers – 65 tweets
2. Solazyme – writing as SOlazyme – 8968 followers – 785 tweets
3. Robert White (RFA) – writing as fuelinggood – 4490 followers – 5421 tweets
4. Green Portland Info – writing as Green Posting – 4170 followers – 972 tweets
5. Renewable Energy World – writing as REWorld – 3619 followers – 2355 tweets
6. Missy Ruff – writing as renewablefuel – 2,839 followers – 4,063 tweets
7. Chuck Zimerman & AgWired – writing as AgriBlogger – 2,135 followers – 6,847 tweets
8. Sean O’Hanlon – writing as Sean_OHanlon – 1244 followers – 1761 tweets
9. Ashley Morrison – writing as EthanolFuel from Omaha, NE – 1,034 followers
10. RFA – 1,134 followers – 1709 tweets
11. AlgaeBiofuels – 863 followers – 16,374 tweets
12. Peter Went – writing as Energy_Risk – 719 followers – 11,855 tweets
13. Todd Neeley – writing as ethreporter – 688 followers 1129 tweets
14. Domestic Fuel – writing as DomesticFuel – 500 followers – 2078 tweets
15. Bob Dinneen (RFA) writing as ethanolbob – 421 followers -571 tweets
16. ACE – writing as blend_ethanol from Sioux Falls, SD 388 followers
17. Meghan Sapp – writing as SugarcaneBlog – 379 followers – 1150 tweets
18. POET Ethanol – Writing as ethanolbyPOET – 336 followers – 487 tweets
19. Matt Hartwig (RFA) – writing as matthartwig – 246 followers – 401 tweets
20. Todd Taylor – writing as cleamtechczar – 216 followers – 624 tweets

RFA, Social Networking

Dairy Price Stabilization Act

Chuck Zimmerman

You’ve got to love YouTube. I think it’s getting to where you can find just about anything on YouTube. Wonder about dairy legislation? Then let California Congressman Jim Costa tell you direct from the floor.

Congressman Jim Costa (D-Fresno) today introduced legislation to protect American jobs and strengthen our nation’s dairy industry. The Dairy Price Stabilization Act promotes market stability and individual dairy farmers’ ability to grow their own business.

“While periods of boom and bust are not new to the dairy industry, our dairy families cannot afford another year of low milk checks that don’t even cover the cost of production,” said Costa. “The dairy price crisis is devastating our local economy and ability to create and sustain jobs. This bill will help the dairy industry get back on track and curb the milk price volatility that is driving dairy farmers in the Valley and our nation out of business”

Video

Plugrá Will Inspire You With Butter

Chuck Zimmerman

Maybe I’m just hungry right now but when I saw information about the Plugrá Culinary Institute and European style butter I thought this should be shared. It’s all about creating great food ideas for your spring soiree. The photo is herbed pretzels.

Plan a chic shower for a special bride-to-be or mother-to-be with sophisticated ideas and complementary menu from Plugrá European-Style Butter at www.plugra.com.

Welcome guests with a fresh menu that celebrates the sunshine of spring and summer, courtesy of the Plugrá Culinary Institute. Start with the mouthwatering masterpieces on www.plugra.com , such as Lemon Cucumber Canapes, Butter-Rich Salmon Pate, and Mango Cake with Raspberry Mango Italian Butter Cream Frosting. Personalize your menu by adding one or two favorites of the guest of honor. Perfect beverage pairings from Plugrá complete the culinary experience.

Plugrá is marketed by Global Dairy Products Group, a division of Dairy Farmers of America, Inc. To be inspired, visit www.plugra.com.

Ag Groups, Food

Till, Baby, Till

Cindy Zimmerman

It may not be very conservation-minded, but it’s still a clever slogan that makes a great t-shirt.

The credit for “Till, Baby, Till” goes to SynGest, Inc, the company behind the t-shirt and the website where you can buy it. SynGest CEO Jack Oswald a “Till Baby Till” chant as he delivered the keynote address at the 2010 International Biomass Conference in Minneapolis last week where he introduced his new “cornucopia biorefinery” model to produce food, fertilizer and fuel from corn,

“Our integrated biorefinery model will put an end to the ‘food versus fuel’ debate,” Oswald said. “Now you can have your fuel and eat it too.” According to Oswald, the Cornucopia process can yield an impressive slate of end products, including anhydrous ammonia, food grade corn oil, high protein food for human consumption, stillage for animal feed, butanol for liquid transportation fuel, and biochar for conditioning and maintaining soil.

“We intend to use each and every component in an ear of corn,” said Oswald. “The cob and bran are gasified into hydrogen for ammonia synthesis, while leaving biochar as residue. The germ is separated into food grade oil and protein, and the endosperm/starch is converted into butanol and animal feed.” Oswald notes that his integrated biorefinery concept “represents a true intersection between agriculture and energy interests, a formula that sets SynGest apart from others who are just making fuel, power or singular bioproducts.”

The concept has already yielded at least one new product – “Till, Baby, Till” t-shirts are available for $19.99 in short sleeve or $24.99 in long sleeve models.

Biofuels, Corn, Farming

Nashville Flood Causes Convention Scramble

Cindy Zimmerman

apsThe American Phytopathological Society (APS) is the first meeting I have heard about having to move because of the flooding in Nashville, but I am sure there are lots more, just not many ag-related.

The APS meeting, which I attended last year in Portland, Ore., is still being held August 7-11 but they don’t know where yet. They sent this notice out to potential attendees, “As many of you know, the city of Nashville and the Gaylord Opryland Resort, the site of the 2010 APS Annual Meeting, recently sustained severe flood damage due to unprecedented rain in the area. The Gaylord Opryland Resort is currently closed for repairs and is not expected to reopen for several months. The 2010 APS Annual Meeting is not canceled, but can no longer take place in Nashville. We apologize for any inconvenience this causes and we are doing our best to make a smooth transition to a new location over the original meeting dates.”

Meanwhile, the CMA Country Music Festival is scrambling to find new hotel rooms for people who were planning to stay there for the event June 10-13. The Music Festival is still being held as planned – but it will be interesting to see how well they can get the downtown area cleaned up for that event, since the flood impacted all of the Festival’s downtown venues. CMA has announced that 50 percent of the net proceeds of 2010 CMA Music Festival will be donated to the Community Foundation of Middle Tennessee for flood relief. We have attended the festival, formally known as Fan Fair, for the past three years to cover the New Holland-Michael Peterson Celebrity Tractor Race, but that was already not happening this year so we are not planning to attend.

If you haven’t seen it, this YouTube video shows flooding at the Opryland Resort – it’s pretty ugly. Officials are not putting a dollar figure on the damage, but it is likely to exceed the $50 million flood insurance policy they had and the hotel will probably be closed until October.

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Zimfo Bytes

Melissa Sandfort

    Zimfo Bytes

  • CME Group announced the submission of a petition to the Commodity Futures Trading Commission (CFTC) for approval to list twelve new agricultural swaps to be available on CME ClearPort.
  • The North American Equipment Dealers Association and Spader Business Management have formed a partnership to promote training, 20 groups and consulting services for equipment dealers.
  • Secretary of the Wisconsin Department of Agriculture, Trade and Consumer Protection Rod Nilsestuen certified the results of the Wisconsin Milk Marketing Board 2010 Board of Directors election. Click here for complete results.
  • Peanut growers have a new, more effective option for disease control this season: Quash Fungicide.
    Zimfo Bytes

    Why Is Everyone Hating on Meat?

    Joanna Schroeder

    Many of us still have the sting of “Michigan’s Meat Out Day” on our mind. Among the purported reasons for reducing (or eliminating) meat from your diet are to save the Earth from global warming, (cows fart you know), reduce chronic disease, save you money at the grocery story, cure and prevent cancer and prevent childhood obesity. While I will acknowledge all of the issues mentioned above are issues in their own right, I must say that not eating meat will not solely cure any of the above problems.

    People have been eating meat since biblical times so I’m not quite sure why everyone is “hating” on meat these days. The latest campaign I’ve come across encouraging people to go “veggie” is from The Cancer Project. They currently have a series of PSAs encouraging people to eat more veggies to help prevent cancer. The ads focus on preventing cancer in general as well as one specific to the prevention of prostate cancer and one on how to “keep our children cancer free.”

    In one ad the “Veggie Hunter,” a scientist, searches the jungles around the globe in an attempt to discover remedies to save us from cancer. Ultimately he finds the “cure” in the veggie isle of his local grocery store. In another ad, “Protective Gear” mothers search for ways to keep their children safe from harm only to discover the easiest solution consists of feeding her children a healthy vegetarian diet for the prevention of obesity and cancer.

    While vegetarianism may be right for some, it is not right for all. I do agree that it is very important to eat fresh fruit, vegetables and whole grains every day. But I also think (backed up by thousands of research studies) that eating meat is also a healthy way to prevent cancer, obesity and other diseases.

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