The most interesting direct mail piece I’ve received for the upcoming Cattle Industry Convention Trade Show comes from Elanco Animal Health. It’s 40 iPods in 40 Hours. You have to go to their booth to register for one of 40 iPod Nanos they’ll be giving away from their booth (#761). You’ve got to love a company that’s so committed to …
Poultry Expo Podcasting
I haven’t seen any of the regulars that you normally see at a farm show, especially one of this size. However the new media reporters are on hand. Besides myself there’s Ned Arthur, Truffle Media Networks, who’s here doing work for not only his PoultryCast but other “animal casts” as well. Ned is set up in the Elanco Animal health …
Farm Podcasting in the United Kingdom Pharo Style
I’m just jet lagging a little bit this morning and I think you can probably hear it in my voice on this week’s ZimmCast. Bouncing back and forth across the big pond does have a cost. In this week’s program I’ve got an interview with Adrian Bell, Pharo, a full service agency in the United Kingdom with a focus on agribusiness. Adrian was a panelist at the IFAJ professional improvement seminar that took place in Berlin, Germany this past week. I think Adrian brought a very interesting perspective to the discussion as it relates to journalists working with public relations people.
iPhone Now Available
Don’t think I didn’t hear the announcement today of the iPhone. MacWorld Expo is going on and Steve Jobs made the announcement. If you think this is just a neat looking new cell phone then think again. It’s a widescreen iPod, phone and internet communications device. It’s almost enough to make me want to switch from Sprint to Cingular since …
iPods and iTunes Mushrooming
Since I just helped an agricultural media company create a podcast and I’m in a podcasting mood I thought you might find this of interest. Keep in mind that all the people referred to are using an online environment that includes the biggest podcast directory. Is your company represented there? When I see numbers like these I do have to laugh about this public comment about podcasts and iPods that a farm broadcaster made recently, “It takes too much energy and management for busy people over a long term.” Yeah? Well tell that to all the new iPod owners!
New Farm Podcast Recorders From Olympus
I’m not sure why companies wait until right after Christmas to announce all kinds of new gadgets but whatever. Here’s a cool one for you farm podcasters out there. I have an older Olympus digital audio recorder and you’ve listened to a lot of audio that Cindy and I have recorded on it. This one looks pretty good at first glance. The one pictured here is the Olympus DS-50.
Corporate Podcasting Summit – Europe
How many of you are doing communications work in other countries? Have you ever wondered how you’re going to get your message into those markets? Here’s another reason to think about podcasting. And to learn more about it while you’re in another country add the Corporate Podcasting Summit Europe to your calendar.
New Media For Agribusiness
I was a guest on Blog Business Radio recently with Wayne Hurlbert and decided you might want to hear what he’s got to say about using blogs and podcasts as business marketing tools. Wayne knows a lot about it and has been doing it longer than I have.
So this week’s ZimmCast is a Skype conversation we had late last week. Wayne has some great ideas for ways to use new media tools in agricultural marketing. I think he’d like to have an agribusiness client even!
You Can Feed Your Zune
For those of you (like me) who were wondering why Microsoft would spend millions pushing a digital audio player that doesn’t let you auto subscribe to podcasts – wonder no more. Now you can FeedYourZune.
FeedYourZune is the perfect companion software for your new Zune Player from Microsoft! And it’s 100% FREE to download and use! FeedYourZune is a full featured RSS reader and Podcast Media Player.
I wonder why they didn’t do this to start with and bundle it in the software that comes with the Zune.
2,600 Podcast Downloads
I just got a little update on that Blog Business Success podcast I was the guest on recently. Wayne Hurlbert sent an email saying, “I just wanted to let you know that your show segment is very popular with the listeners. So far, your episode has received over 2600 downloads. As I expected, your topic would be very hot with the listeners.”
Wayne, I think it was the picture that went with the post don’t you think?
I know you’re thinking, “Who are those 2,600 downloads?” Admit it. If you are you’re possibly still not getting this whole new media thing. Possibly . . .