The media were very much in attendance at the Pioneer Hi-Bred Crop Technology Field day held in Carrollton, MO. Here’s Janet Adkinson, KMZU, doing a live interview with Bill Belzer, Senior Marketing Manager, Corn, Pioneer Hi-Bred. I had my turn after his presentation at our first field day tour stop. Our subject was “refuge” and in case you don’t know …
GIPSA Rule Causes Concern For Pork Producers
When Iowa hog farmer Sam Carney got his first look at the proposed Grain Inspection, Packers and Stockyards Administration (GIPSA) rule released on June 22, he was shocked. “I thought it would be something to get rid of vertical integration,” Sam says. “And to me, this is just something that looks like they’re encouraging vertical integration.” Sam is president of …
Meet Pioneer Hi-Bred Senior Leadership
During the 2010 Pioneer Hi-Bred Crop Technology Field day held in Carrollton, MO, farmers could choose between nine different field work stations or presentations. Topics ranged from refuge strategies to soil types. Also on the agenda was “Meet Pioneer Senior Leadership.” That’s what this post is about. The “seniors” included (left) Alexandro Munoz, VP/Regional Director, North America and John Soper, …
GIPSA Rule Could Set Beef Industry Back 25 Years
At least one pure bred Angus breeder is concerned that the proposed Grain Inspection, Packers and Stockyards Administration (GIPSA) rule could set the beef industry back 25 years. Bill Rishel of North Platte, Nebraska is president of the Nebraska Cattlemen’s Association and owner of Rishel Angus. He’s among the nation’s top Angus breeders and was one of the first to …
Cattle Producer Wants Long Term Analysis of GIPSA Rule
Will cattle producers be helped or hurt by the proposed Grain Inspection, Packers and Stockyards Administration (GIPSA) regulation that is intended to provide protection for producers against unfair, fraudulent or retaliatory practices in the livestock business? That is the question that many in the cattle business are asking now, less than two months after the rule was proposed. Many of …
Cattle Feeder Concerned With GIPSA Proposed Rule
The Grain Inspection, Packers and Stockyards Administration (GIPSA) proposed rule that was published in June is causing quite a bit of concern among cattle feeders, who would be impacted right along with every other aspect of the meat and poultry industry. I talked about the issue with Jerry Bohn, general manager of Pratt Feeders in Kansas, who will be taking …
Digital Media Impact On Farmers and Ranchers
The Impact of Digital Media on Farmers and Ranchers was the title of a NAMA Boot Camp presentation by Jack Semler, Readex Research. I’ve been hoping to see Jack’s research which was done for the American Business Media’s Agri Council but have missed presentations at events like the Ag Media Summit. The farmers surveyed for this project were taken from …
Communications Plans Don’t Have To Be Scary
Communications plan? What communications plan? Sound familiar? You need a plan and helping NAMA Boot Campers with a method to create one was Beth Burgy, Broadhead+Co. Her presentation is titled, “Little Red Riding Hood and the Big Scary Communications Plan.” To learn how little red riding hood figures in you’ll need to listen to my interview with her. Beth says …
How To Communicate With Farmers
Those pesky producers. How do you communicate with them? Isn’t there just one way that reaches all farmers? Not. So to help beginning agrimarketers the morning session at NAMA Boot Camp features a producer panel led by Janelle Buxton, Successful Farming/Agriculture.com (seated on left). Next to her are Colleen Gerke, Lonny Duckworth and Ken McCauley. I spoke with Ken before …
NAMA Boot Camp Underway
The 2010 National Agri-Marketing Association Boot Camp is in full swing in KC, MO. This is the 7th annual event. Time flies when you’re having fun. Seems like just yesterday the first Boot Camp was held. The Chair for this year’s event is Melanie Acklin, Director of Marketing, SFP. I spoke with Melanie after the farm tour today that was …