The industry’s first commercially available quantitative polymerase chain reaction (PCR) test for Lawsonia (ileitis) has been developed by Boehringer Ingelheim Vetmedica, Inc. (BIVI) Health Management Center and will become available for testing July 1, 2015. The new test provides producers with bacterial concentration levels, unlike the similar qualitative PCR testing which simply detects for the presence of Lawsonia. BIVI’s announcement …
Become a Rebel Agrimarketer with Alltech
Hello agrimarketers. You know I’ve been a big fan of Dr. Pearse Lyons, Alltech, for years. Dr. Lyons realized the strength of new media and immediately took advantage of it by including it in all his marketing plans and bringing in a little old agriblogger to cover his annual customer symposium. This May I will attend my 9th event in …
Chicken Summit Tackles Industry Myths
The 2015 Chicken Media Summit is a wrap, but the dialogue will continue. A panel titled “Chicken Myths & Facts” answered questions many not directly involved in the poultry community simple don’t understand. Panelist discussed hormones, antibiotics, chicken litter, environmental issues and other hot button issues on the minds of consumers. Tom Super, VP of Communications for the National Chicken …
NAMA Agribusiness Leader of Year – Clint Lewis
During the 2015 Agri-Marketing Conference the National Agri-Marketing Association presented the Agribusiness Leader of the Year Award to Clint Lewis, Executive Vice President and President, U.S. Operations, Zoetis. This award, which is NAMA’s highest honor, recognizes outstanding leadership in private, public or academic service and is conferred each year to a senior agribusiness executive who not only exemplifies excellence in …
Pig Farmer of the Year Award
Outstanding pork producers have one thing in common: they cultivate customer trust every step of the way. The Pork Checkoff’s new America’s Pig Farmer of the Year award program will honor the U.S. pork producer who best excels at raising pigs using the We Care ethical principles and wants to share this with consumers. “The public is the main audience, …
Vet Training, Education & Leadership
A look into veterinary training, education and leadership development was another topic discussed at the recent Boehringer Ingelheim Swine Health Seminar held in Orlando, FL. Dr. Jim Lowe, Lowe Consulting, headlined that conversation as he shared insights into making the animal health profession stronger for the future. “I really need to credit my co-authors on this, Dr. Aldridge and Dr. …
Doing What is Right for the Pig
Animal welfare continues to be at the forefront of discussion throughout the swine community. And Dr. Angela Baysinger’s talk at Boehringer Ingleheim’s Swine Health Seminar hit on just that. Pig welfare and doing what is right for the pig centered discussion on crates and pain mitigation in castration and tail docking. I had a chance to speak with Dr. Baysinger …
BIVI Launches Site for PED Management
Boehringer Ingelheim Vetmedica, Inc is proud to announce their launch of SOURCE, a management protocol for vets and producers that will serve as an information resource in their fight against and prevention of the porcine epidemic diarrhea (PED) virus. The site is live and can be found at www.PEDreSOURCE.com. According to Greg Cline, DVM, technical manager for enteric disease products …
Novus Shares Enzyme Research
During the 2015 International Production & Processing Expo (IPPE), Dr. Jeffery Escobar, who heads up the physiology research at Novus International, headlined the Novus Forum on the protease enzyme. “Protease is an enzyme that creates proteins. It will take protein into either peptides or amino acids and is ultimately what the animals are going to use for growth and to …
USFRA Food Dialogues – Dairy Forum Live
The first Food Dialogues event of 2015 in live right now. The focus is on “Animal Care and Consumers’ Emerging Expectations.” It is being held in Florida in conjunction with the International Dairy Foods Association meeting taking place there. The event is also sponsored by the U.S. Farmers & Ranchers Alliance. The Food Dialogues panel of food industry and animal …