CropTrak President Aaron Hutchinson doesn’t believe in just sitting still. He’s always moving his company forward, from updating the company’s name (you may remember them as iCrop Trak) to upgrading the weathers solutions provided by his company. At InfoAg this week the company announced a move to partner with The Weather Company. This IBM owned weather solution will offer Crop …
AgGateway Advances Solutions for Data Management
Progress on the AgGateway consortium was delivered to attendees of InfoAg this week in St. Louis, Missouri. The non-profit was founded to address eConnectivity needs in agriculture as the industry develops and adopts more powerful tools to increase efficiency and productivity. One way this is being achieved is through data exchange. This year AgGateway announced new standards, models and other …
#InfoAg16 Hints at Future for @JohnDeere
Jeremy Leifker leads the product strategy and marketing group at John Deere, a division responsible for bringing new ideas to the company pipeline. While much of what is in the works remains a secret, Leifker took time at InfoAg to tell AgWired about a theme that is important to what John Deere develops. Telematics, or remote measurements, are an important part of the …
John Deere Takes On Another Year at #AgMedia
For 17 years John Deere has been a sponsor of the Ag Media Summit and Barry Nelson aka, The JD Magician, believes he has only missed one. That is true commitment to agriculture marketing and communications. I sat down with Barry, who serves as John Deere’s director of marketing, to learn why a partnership like this has such longevity and …
Syngenta Talks Product Launches at #AgMedia
Syngenta will launch 16 new crop protection products in 2016, with multiple launches expected over the next five years, and Scott Culley, Research and Development Scientist for Syngenta, was on hand during the 2016 Ag Media Summit to discuss several of the company’s major new innovations. Culley explained that the new products are due in large part to the three …
#IFAJ2016 Bayer Tour – Part 4 – Bayer Bee Care
In this part 4 of my series from Bayer CropScience tour stops during the International Federation of Agricultural Journalists Congress in Germany this presentation at the Bee Care Center is done by Dr. Christian Maus, Global Pollinator Safety Manager. Dr. Maus expands upon some of the topics brought up in episode 3 by Coralie van Breukelen-Groeneveld, Head of the Bayer …
#IFAJ2016 Bayer Tour – Part 3 – Bee Care Center
In 2011 Bayer created a Bee Care Program to coordinate and unite all company activities in the area of pollinator health and safety. With this program Bayer reaches out to various stakeholder groups like industry partners, scientists, farmers, beekeepers and organizations involved in the food value chain. During my tour with Bayer during the IFAJ Congress in Germany one stop …
Reman Equipment Showcased at #AgMedia
The remanufactured equipment market has been increasingly popular with farmers across America, and CNH Industrial Reman, a Joint Venture between CNH Industrial and SRC Holdings Corporation is truly bringing farmers a new standard of quality in remanufactured equipment. Jamie Sullivan, Marketing Manager for CNH Industrial Reman, was on hand at the 2016 Ag Media Summit to discuss the benefits of …
Grad Student Talks Community Approach to Sustainability
Water sustainability was the topic at the most recent Food Dialogues event from the U.S. Farmers and Ranchers Alliance (USFRA), and while much of the discussion focused on the concerns facing our environment and the quality of the nation’s natural water resources, panelist Vanessa Perry had a different conservation to bring to the table. Perry, a PhD student in the …
From #AgMedia- FMC Grows Corn Division
Perhaps when you think of FMC you think of soybeans- but that is changing, says Chris Reat, Corn Product Manger. At the recent Ag Media Summit in St. Louis, Missouri Reat told AgWired they’re expanding their corn sector with a full range of herbicides, insecticides and fungicides. When asked about corn crops for this year Reat’s advice was not to …