Another breakout session during the recent NAMA Fall Conference focused on “Big Data’s Effect on Marketing.” Discussion led to how data can influence messaging, new markets, media strategy and customer relationships. Jay Harrison, Data Mining Innovations Director at Maritz, sat on the panel and later chatted with Chuck about how social and content-based data can guide strategies for marketers. Chuck …
The Business Side of IFAJ
The International Federation of Agricultural Journalist’s Congress in Argentina wasn’t all fun and games. Business had to take place too. During the business meeting delegates met to vote on issues and discuss changes within the industry. Here is an excerpt from the delegate meeting to let IFAJ members who were unable to attend and future members gather a better understanding …
BASF to Acquire Verenium
BASF Corporation has entered into an agreement to acquire biotechnology company Verenium Corporation. The agreement, in which BASF will purchase all of the outstanding shares of Verenium’s common stock for US$4.00 per share, has been unanimously approved by both Verenium’s and BASF’s Boards of Directors. Based on all outstanding shares and including all net financial liabilities, the enterprise value would …
First Annual National Eat Local Day
Chef Sarah Stegner of Prairie Grass Cafe in Northbrook, IL and Cindy Kurman of Kurman Communications, Inc. in Chicago have founded National Eat Local Day to be held annually on the Fall Equinox, which this year is on September 22. “Our hope is that leading chefs across the country can work together to raise awareness of the importance of supporting …
Iowa Board of Regent Head Promotes Ag Education
The president of the Iowa Board of Regents is a great promoter of agricultural education in the United States as “Today’s Solution for Tomorrow’s World.” Bruce Rastetter visited the 2013 Farm Progress Show last month to talk about the importance of agricultural education and the vast number of career choices available for students of all backgrounds. “I think the biggest …
FMC Announces Contest Winner
FMC Agricultural Solutions has announced the grand prize winner in the 2013 “Stand & Be Heard Anthem Singing Contest.” After two rounds of online voting, a judges’ panel review and delivering a powerful, nationally-televised performance of the National Anthem on RFD-TV, Noelle Goodson from Fayette, Ohio will now receive the grand prize of a $10,000 scholarship. More than 30,000 online …
BIVI Introduces FLEXcombo HSB Swine Vaccine
Boehringer Ingelheim Vetmedica, Inc. (BIVI), has made it easier to vaccinate swine against porcine circovirus type 2 (PCV2) and Mycoplasma hyopneumoniae, two of the most economically important swine diseases, in a single injection with FLEXcombo. Because every swine herd is unique, FLEXcombo, one of the products in the FLEX Family of vaccines, allows producers and veterinarians to customize vaccination programs …
Monsanto “Follow-A-Field” Initiative
Monsanto is encouraging farmers to “Follow-A-Field” in order to learn more about the next innovation in soybean and cotton weed control. The Follow-A-Field initiative from Monsanto is an interactive experience featured on XtendFollowAField.com that follows three farmers as they take their Roundup Ready 2 Xtend™ soybean fields from burndown through harvest as part of the Monsanto Ground Breakers® Field Trials …
Projected Growth in Precision Ag Market
Looks like precision agriculture has a bright future according to a new report by Markets and Markets that says that the market will be worth $3,721.27 Million by 2018. The title of the report is, “Precision Farming Market by Technology (GPS/GNSS, GIS, Remote Sensing & VRT), Components (Automation & Control, Sensors, FMS), Applications (Yield Monitoring, VRA, Mapping, Soil Monitoring, Scouting) …
Getting to Know Ag Leader
Here is the next in our series as we introduce you to a few of dedicated precision ag equipment dealers in a series called “Getting to Know Ag Leader”. We caught up with Ronnie Sherrod of Hale Center Coop Supply Hale Center, TX: 1. From an agronomy standpoint, what do you consider to be the biggest issues facing growers today? …