As sustainability initiatives move from fringe to mainstream many companies are wondering how to “go green” beyond Earth Day celebrations and recycling paper and cans. The Hondo Group, a marketing communications company based in Fort Worth, Texas, can actually help your company do just that with their new CO2 Management Initiative. Originally created to help The Hondo Group go green, …
Mike Turley CEO of Osborn & Barr
Sitting out here in the very open ZimmComm/AgWired tweet station I just noticed that Osborn & Barr has: . . . announced the promotion of Michael Turley to Chief Executive Officer (CEO). The announcement represents the agency’s continued commitment to delivering forward-thinking solutions to the agricultural and rural-lifestyle markets by utilizing the knowledge and expertise of its high-caliber employees to …
Public Relations Grant Available
Hello non-profits. Here’s a chance to obtain a grant for public relations services. The folks at Harvest PR & Marketing want to help you out. If chosen, they would start working for you in June. At Harvest PR & Marketing, Inc., we believe big ideas can sprout from the smallest and unlikeliest of places. And, with a little nurturing, those …
Quarry Idea Exchange
With an alert from the Quarry Integrated Communications Twitter feed I was pointed to their blog: Idea Exchange. It contains “a series of articles examining ways to thrive, not just survive, in 2009.” Here’s an example. You all know the deal. During periods of economic instability, your organization will focus with laser-like precision on the bottom line, allocating dollars to …
AdFarm Fargo Assists With Flooding
I know that the flooding in North Dakota may have subsided but I’m sure the results are going to be felt for some time to come. I have been meaning to post this but hadn’t really had a chance to until this morning. The folks at AdFarm’s office in Fargo were certainly in the thick of it. For example, the …
O&B Staff Members Show Their “AgNess”
The staff of Osborn and Barr were encouraged to “Show Your AgNess” during a photo competition in honor of National Ag Week. O&B serves as the agency of record for several agricultural clients, including the United Soybean Board and the Propane Education and Research Council, so it was a good way to help the staff get back to their ag …
Quarry Integrates Ag Day
Quarry is taking the celebration of agriculture across the border. Quarry Integrated Communications is using National Ag Day in the U.S. and National Agriculture Awareness Day in Canada (Jan. 28) as a platform to increase awareness and appreciation for one of North America’s largest and most significant industries among its non-agricultural teammates. Through a series of unique workplace initiatives, including …
Osborn & Barr Acquires Elasticity
Since I just did a post on Osborn & Barr why not another one. I learned on a phone call with the company this week that they’ve acquired a social media company, Elasticity, which is now a wholly owned subsidiary of the agency. They’re looking for a summer intern for the new division too. Key Responsibilities: Update, promote and publicize …
Ag Day Activities
I’m sure a lot of you are doing what you can to thank American farmers on National Agriculture Day. Feel free to share what you’re doing and include pictures if you have them. Here’s what Osborn & Barr is doing in St. Louis. Post Update: The photo is of the tractor described below mid day on Ag Day. Tractor display …
Ketchum Has Director of Online Relationships and Reputation
Ketchum has created a new position called director of online relationships and reputation for their Food and Nutrition Practice. Filling that role will be Tom Barritt. Good idea. It will be interesting to see how they manage this. Tom says that food is “emotional and evocative and perfectly suited to social media.” So is agriculture in general and greater use …