Tracy Barfield Joins AdFarm

Chuck Zimmerman

The AdFarm teams continues to grow with the addition of Tracy Barfield. AdFarm continues to add to its animal health and nutrition ranks by hiring Tracy Barfield to serve in its St. Louis operations as Account Manager. Barfield brings to AdFarm years of experience as a feed and livestock specialist in work with organizations including the United Soybean Board (USB), …

Agencies

Quarry Partnering With Eloqua

Chuck Zimmerman

The latest news from Quarry Integrated Communications is about their joining “a select group of communications agencies worldwide in being recognized as a Certified Agency Partner by Eloqua, the category-defining marketing automation leader. Quarry is the first communications agency serving agrimarketers in North America to achieve this distinction.” “Eloqua’s award-winning marketing automation platform, in concert with our own trademarked Relationship …

Agencies

BIVI Swine Division Picks Woodruff Sweitzer and True Media

Chuck Zimmerman

It looks like Woodruff Sweitzer and True Media have reason to celebrate this holiday weekend. Boehringer Ingelheim Vetmedica, Inc., headquartered in St. Joseph, Mo., selected Woodruff Sweitzer to manage advertising, strategic consultation and brand development for their swine products division. True Media has been chosen to handle media planning and buying. Woodruff Sweitzer will partner with BIVI to develop strategic …

Agencies, Agribusiness

Landa Promoted At Rhea + Kaiser

Chuck Zimmerman

Robert Landa has been promoted to VP, Executive Creative Director at Rhea + Kaiser Marketing Communications. He’ll be overseeing all Creative Directors and staff, as well as the Production and Graphics departments. Landa, who joined Rhea + Kaiser in 2002, has served as both an Associate Creative Director and Creative Director at the agency, managing the creative development for R+K …

Agencies

USCP Selects Broadhead + Co

Chuck Zimmerman

To help it build domestic demand the United Sorghum Checkoff Program has selected Broadhead + Co to launch a new campaign. As part of these efforts, Broadhead + Co will provide domestic marketing strategy for the new sorghum checkoff program. Initially work will focus on growing the use of sorghum for ethanol and as well as opening new edible-uses markets …

Ag Groups, Agencies

Go Green Year Round

Joanna Schroeder

As sustainability initiatives move from fringe to mainstream many companies are wondering how to “go green” beyond Earth Day celebrations and recycling paper and cans. The Hondo Group, a marketing communications company based in Fort Worth, Texas, can actually help your company do just that with their new CO2 Management Initiative. Originally created to help The Hondo Group go green, …

Agencies, Environment

Mike Turley CEO of Osborn & Barr

Chuck Zimmerman

Sitting out here in the very open ZimmComm/AgWired tweet station I just noticed that Osborn & Barr has: . . . announced the promotion of Michael Turley to Chief Executive Officer (CEO). The announcement represents the agency’s continued commitment to delivering forward-thinking solutions to the agricultural and rural-lifestyle markets by utilizing the knowledge and expertise of its high-caliber employees to …

Agencies, NAMA

Public Relations Grant Available

Chuck Zimmerman

Hello non-profits. Here’s a chance to obtain a grant for public relations services. The folks at Harvest PR & Marketing want to help you out. If chosen, they would start working for you in June. At Harvest PR & Marketing, Inc., we believe big ideas can sprout from the smallest and unlikeliest of places. And, with a little nurturing, those …

Agencies, Public Relations

Quarry Idea Exchange

Chuck Zimmerman

With an alert from the Quarry Integrated Communications Twitter feed I was pointed to their blog: Idea Exchange. It contains “a series of articles examining ways to thrive, not just survive, in 2009.” Here’s an example. You all know the deal. During periods of economic instability, your organization will focus with laser-like precision on the bottom line, allocating dollars to …

Agencies

AdFarm Fargo Assists With Flooding

Chuck Zimmerman

I know that the flooding in North Dakota may have subsided but I’m sure the results are going to be felt for some time to come. I have been meaning to post this but hadn’t really had a chance to until this morning. The folks at AdFarm’s office in Fargo were certainly in the thick of it. For example, the …

Agencies