Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. We’ll have a final ZimmCast podcast at the end of the year. But in the meantime… I’m sharing an interview with Josh Turney, founder of Rooster and Roadrunner. I did ask if he’ll be starting another bird name company soon. You’ll have to listen to hear his answer. Roadrunner just recently …
Inspire Expands Food and Ag Practice with Leadership Additions
Full-service, Ohio-based national agency Inspire has hired new leadership to expand the agency’s agriculture and food practice and its capacity to grow in the industry. Emily Sword and Meg Becker bring unmatched experience and expert counsel that will benefit clients. They are immediately adding value by providing enhanced expertise in reputation management, industry partnerships, research-driven storytelling, and integrated marketing strategy—tailored …
NAMA is Hungry For More in 2026
Satisfy your appetite for big ideas at the 2026 Agri-Marketing Conference — Hungry for More! Get registered. Join us on April 15–17 in St. Louis, MO, for three days of innovation, inspiration and expert industry insights designed to fuel your marketing mindset. This year’s conference serves up a mix of thought-provoking sessions, valuable networking opportunities, and — NEW this year! …
ZimmCast 753 – AdFarm 2025 AgIntel Index Report
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. In this episode I’m going to share an interview with Matt Weeks, AgIntel Lead at AdFarm. We discuss the inaugural AgIntel Index Report. This will be a yearly report that dives into the trends and insights dominating the conversation in agriculture. This is information that matters to agri-marketers and ag leaders. …
ZimmCast 752 – Farm Journal Ad Insights
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. In this episode you’ll learn all about Farm Journal’s new Ad Insight tool which is new to the agrimarketing industry. It’s a first for a digital advertising analytics solution. Talking with me is Prescott Shibles, Farm Journal CEO. Farm Journal has launched a new ad insights tool, which is the agriculture …
ZimmCast 751 – Preview of the NAMA NEXUS
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. In this episode we’re going to get an in-depth preview of the new NAMA NEXUS event that will be taking place in Milwaukee, WI, October 14-16. I spoke with committee chair Kasie Garcia. We’ll start with what the NAMA NEXUS means as well as the Economies of Ag. From there it’s …
The NAMA Nexus Will Get You Talking
It’s the NAMA Nexus! This elevated, workshop-style event is designed to spark collaboration and drive real-world impact. Rather than traditional lecture-style sessions, you’ll engage directly with peers and industry experts in dynamic, discussion-based sessions. Bring your curiosity and individual experience to the table for the best, most engaging experience. These focused sessions will explore today’s most pressing topics and challenges …
Inspire PR Group Ranked in Top Ag PR Firms
Congrats to Inspire PR Group being named one of the top agriculture PR firms in the country, moving up to rank fourth on the O’Dwyer’s PR News annual list of Top Agricultural PR Firms. “Our client-partners in agriculture lead the way in feeding those across the U.S. and worldwide, and theirs are the stories that must be told,” said Hinda …
2025 Agri-Marketing Conference
The 2025 Agri-Marketing Conference is underway. I have started some photo albums on the NAMA Flickr account. There’s one for student competition photos and one for the overall conference. 2025 Agri-Marketing Conference Photo Album 2025 Agri-Marketing Conference – Student Photo Album Today we have meetings of the NAMA Board, Chapter Leaders, a workshop, and then the party begins. We’ll have …
Registration Open for 2025 Ag Media Summit
Registration opened today for the Agricultural Media Summit, July 27-30, 2025 in Rogers, AR. You can find it here. Got questions? Here are some FAQs for you. Stay at the Embassy Suite Northwest Arkansas Hotel, Spa & Convention Center. THE AGRICULTURAL MEDIA SUMMIT began in 1999, and is the largest gathering of the agriculture industry’s top writers, editors, photographers, publishers …