We sure need some new heroes in our society today. And a good comic book to go with it. I just noticed how FMC is marketing their Hero Insecticide using a “Hero.” It looks like their Commodity Classic donation promotion went over well. As part of its ongoing “Be a Hero, Support a Hero” promotion, FMC Corporation will donate more …
AASHTO Starts Transportation Vision
Do you remember the trip I took across the United States last year with AASHTO to commemorate the Interstate Highway System’s 50 year anniversary? I do. It’s hard to forget a 2 week convoy where I got to meet and get to know some great people. AASHTO has just announced a new website called Transportation Vision. The American Association of …
New Japan Director for U. S. Wheat Associates
Mr. Wataru “Charlie” Utsunomiya will be the new Japan country director for U. S. Wheat Associates beginning June 1. I am so glad we can call him Charlie. Mr. Utsunomiya started his career as a grain trader with Japan’s Marubeni Corporation and has held various management positions with the company for 30 years. Mr. Utsunomiya is currently chairman of Columbia …
Live Earth Concert
I really don’t think you need to have a “crisis” or even a cause as an excuse to hold a bunch of concerts do you? I just noticed an announcement about Live Earth. It’s supposed to be 7 concerts on one day on 7 continents. I’m betting there will even be some good music in all this. I don’t know …
Is It The iCorn
I’m not sure they would call it the iCorn. But a phone that’s made from corn is cool. Actually this story on Mobiledia says that NEC has developed a plastic made from corn that will be used in phones and computers. NEC Corporation has developed a corn-based bioplastic that conducts heat faster than stainless steel, and it aims to mass-produce …
McCormick Gets Rodney Miller
It looks like McCormick is going to increase their marketing efforts, especially in the area of compact tractors with this announcement. McCormick International USA, a division of ARGO Tractors and part of ARGO S.p.A., based in Italy, announces the appointment of Rodney Miller as vice president of sales and marketing for new products and communication effective June 1, 2007. Miller …
Hondo Group Formed
I’ve been meaning to alert you to The Hondo Group if you’re not already aware. I saw Lynn Balinas, President, at the NAMA convention. Later in the day I got a nice cigar that was wrapped with a code to text to them. Once you did, they texted back directions to their website to enter a contest to win a …
Indy Racing, Monsanto and EPIC
I’m fresh off another on-location adventure with the Ethanol Promotion and Information Council. This season I’ll be covering about 6 IRL races. The next one is the big one in Indianapolis. This past week it was in Kansas City and so the ZimmCast this week features some interviews from that event. We had a lot of fun there. We in …
Country Living Association Strikes Gold
The Country Living Association has a new sponsor and has started a one minute radio show which they’re trying to syndicate nationally. You can read the radio show script on their website but you can’t listen to it. Seems like it might have made a good podcast, especially considering the target audience. Land O’Lakes Purina Feed, a leader in animal …
New Michael Peterson Website
Michael Peterson has a new website. His agency called today and asked if I would do a post about it and I said, “Sure.” I like Mike. As I’m sure you must know by now, Michael has been involved with a CD promotion for over a year now. So that’s why when you visit his site you’ll see a little …