Right after the conclusion of the CBB portion of the joint board meeting at the end of the Cattle Industry Convention I spoke with Chairman, Wesley Grau. Wesley says the 2012 Cattle Industry Convention has been “very positive.” The record turnout of 8,217 registered has been a sign of that positive mood in the industry. He says “everyone is moving …
LPC Meets During Cattle Industry Convention
During the Cattle Industry Convention the Livestock Publications Council held a lunch meeting. The meeting was sponsored by Elanco and Heifer International. Their theme was, “The Future We Raise Together.” Elanco and Heifer International have made a commitment to a better life-for animals and people-by ending world hunger. By identifying small communities in emerging countries that could substantially benefit from …
Media Reception Features Joey+Rory
The Cattle Industry Summer Convention Media Reception had a special appearance this year. Joey+Rory performed for us and then stayed around to visit. They’re sponsored by Roper Boots and are pictured with Cindy and yours truly. I visited with them briefly after they were done and learned just how much they love farming and beef! I also shot a video …
Cattle Farmer Thoughts On Social Media
Then National Agri-Marketing Association held it’s first ever producer panel here at the Cattle Industry Convention today. Pictured are (l-r) Jason McCann, MO, Laurie Lickely, ID, Gary Cooper, Southeast Agnet/Moderator and Kevin Kester, CA. The focus was on new communications technology. I visited with them briefly before the session to get each of their thoughts on this subject and I …
Beef Board Chairman Welcomes Convention Attendees
The opening general session of the Cattle Industry Convention featured welcoming remarks from the Bill Donald, President of NCBA, as well as Wesley Grau, Chairman of the Cattlemen’s Beef Board. Wesley quoted CBB CEO, Polly Ruhland, from last summer’s meeting saying, “We are truly blessed.” He encouraged everyone to take full advantage of all the opportunities this convention provides. He …
Previewing Beef Board Activities
To get a look at the work of the Beef Board during the 2012 Cattle Industry Convention I spoke with Polly Ruhland, CEO. Once again I’m the Beef Board Blogger and will be mostly posting on the CBB MyBeefCheckoffMeeting.com blog, something I’ve been doing since January of 2006! Polly says there are two main governance issues being dealt with by …
Cattle Industry Conference Coverage
Hello from the 2012 Cattle Industry Convention. The ZimmComm team is on location. Thanks to Merial once again for sponsoring our great media room. Cindy and I are situated and comfortable as we shoot photos and collect interviews to share during coming days. I hope you enjoy it! 2012 Cattle Industry Convention Photo Album
Gaylord Opryland Removes HSUS Video Plug
This was a very surprising sight to Cattle Industry Convention attendees when they checked in to the Gaylord Opryland Hotel. It’s an image promoting the Humane Society of the United States, an organization very antagonistic to farming and animal agriculture in general. It has created quite a buzz on the floor. I have a feeling that it has something to …
We Need More Clean and Renewable Energy
In our latest ZimmPoll we asked the question, “Do you agree with President Obama’s call for more clean (renewable) energy?” Overwhelmingly, the answer was Yes at 74%, however, there were 24% saying no. Feel free to comment on the reason for your choice. Our new ZimmPoll is now live and asks the question, “What do you think about the proposed …
The Novus Triple S Bottom Line
At the International Poultry Expo, Novus International announced a new enzyme “candidate,” the first from their collaboration with Verenium. I spoke with Gary Hayen, Global Business Director for the fermentation products division. Gary says that by bringing these two companies together they will bring a strength to the industry to bring solutions to their customers. He says that because of …