The United Soybean Board’s CEO, John Becherer, got a little bit of love from everyone attending the Osborn Barr reception at Commodity Classic. John is receiving this year’s National Agri-Marketing Association Agribusiness Leader of the Year Award which will be officially presented to him during next month’s Agri-Marketing Conference in Kansas City. However, Osborn Barr which has worked with USB …
Classic Farm Report
The general session of the Commodity Classic is not complete without a farm report containing market prices and the latest news. That was done once again this year by the President of the National Association of Farm Broadcasting. This year that’s Tom Steever, Brownfield Ag News. BTW. Session emcee Mark Mayfield remarked afterward that the farm reporter is not supposed …
Tornado Warning at Commodity Classic
We just got the All Clear on a tornado warning that happened at about 3:45pm. I was in the trade show area when it happened. I certainly hope the tornado that was sighted caused no damage or injuries. We’ve got some severe weather still on the outlook for later today too. Everyone got herded into a very large and empty …
2012 Farm Bill Priorities From Commodity Classic Groups
It’s almost like a tradition now. The Presidents of the farm organizations that participate in Commodity Classic take the stage for a few minutes of lighthearted discussion about their priorities. Emceeing the general session with them this year again was Mark Mayfield. You can listen to their interaction below. All of the organizations released a joint statement yesterday about their …
New Holland Announces Major National Campaign
New Holland has some big news and Abe Hughes, VP, New Holland North America, says it is their marketing development fund campaign which kicks off now. It’s a national advertising campaign in collaboration with New Holland dealers. As he puts it, “It’s a campaign to show that blue is back.” Abe is in the cab of a New Holland T9 …
Commodity Classic Media Reception
Not only does New Holland sponsor the media room here at Commodity Classic but they also sponsored a reception for the media again this year. Here’s John Elliott, New Holland, Director, Marketing NAR, welcoming the media and thanking them for their work. John is wearing a yellow daffodil because yesterday was the feast day of St. David in Wales, his …
New Holland Rustler Winner
His was the first name called and his name is Paul Casper, South Dakota. Paul was the winner of a brand new New Holland Rustler this afternoon at the close of today’s trade show session at Commodity Classic. A big crowd was on hand to see the drawing. Here’s a picture of Paul receiving the key to his New Holland …
Commodity Classic Trade Show Ribbon Cutting
The trade show at the 2012 Commodity Classic is officially underway here in Nashville, TN. Of course things got started with a ribbon cutting where representatives from each of the four participating commodity groups made brief welcoming comments. We’ll hear more from them at tomorrow’s general session that also includes a speech from U.S. Secretary of Agriculture, Tom Vilsack. There’s …
Ready For Record Commodity Classic
I’d like to thank New Holland for sponsoring the media room at Commodity Classic once again this year. And I’d especially like to thank them for being one of our sponsors for AgWired coverage of the event again this year. New Holland was one of the first companies to support our unique brand of “live” event blogging. This is the …
Know Your Farmer Know Your Food Compass
I couldn’t participate in today’s USDA webinar about their latest project but did get this information to share. Today, Agriculture Secretary Tom Vilsack and Agriculture Deputy Secretary Kathleen Merrigan unveiled the Know Your Farmer, Know Your Food (KYF) Compass, an interactive web-based document and map highlighting USDA support for local and regional food projects and successful producer, business and community …