Everything But The Squeal

Melissa Sandfort

About 20 years ago, my grandfather wrote a book about our family history. He had it printed, and as we unpacked at our new house, I came across that family story, neatly bound and stored amongst my set of office books. I later sat down with him to hear about one such experience contained in the book, and am now …

Uncategorized

Zimfo Bytes

Melissa Sandfort

In an effort to offer real-world experience to future agriculture professionals, Novartis Animal Health US, Inc., will offer grants to eight high school students of the National FFA Organization as part of an ongoing partnership. The National Milk Producers Federation announced the launch of its Foundation for the Future website: www.FutureForDairy.com. Two e-learning modules, K-Mag High Yielding, High-Quality Crops and …

Zimfo Bytes

Getting Ready For NAMA Trends In Agriculture

Chuck Zimmerman

If you’re not going to make it to this year’s NAMA Trends In Agriculture conference then don’t despair. Thanks to the folks at Quarry Integrated Communications I’ll be there with coverage right here on AgWired. In case you’re still wondering why the conference is in Minneapolis instead of Kansas City you can get the full story from a recent ZimmCast …

NAMA

AAEA Has New Website

Chuck Zimmerman

The American Agricultural Editors’ Association (AAEA) has a new website and it is a major improvement. “For our members and prospective members, it’s more reader-friendly, interactive and informative, with much of the same content that was in the previous site plus some additions,” said Den Gardner, AAEA executive director. “Behind the scenes, it is much more efficient for the AAEA …

ACN

National Potato Council Awards Scholarship

Chuck Zimmerman

The National Potato Council has awarded their 2010-11 NPC Academic Scholarship to Yu Chen. Chen is a PhD student at the University of Wisconsin-Madison, and is conducting research towards controlling Potato Late Blight – a disease that affects potato production worldwide – while simultaneously reducing pesticide applications. NPC believes that her work will ultimately be a boon for the potato …

Ag Groups, Potato

Osborn & Barr Adds 21

Chuck Zimmerman

You know we like to post pictures here but sorry Osborn & Barr. 21 new employees?! Wow. Guess business is growing. If you’ve got photos of all of them we’ll link to your online photo album. LOL. O&B, a leading marketing and communications firm serving agricultural and rural markets, announces the addition of 21 new employees to assist with growing …

Agencies

Reining Lesson Couresy of John Deere At WEG

Chuck Zimmerman

Visitors to The John Deere Place at the Alltech FEI World Equestrian Games are treated to scheduled reining demonstrations each day. This week the media had their own opportunity that included being able to sign up to try it yourself. Although I do enjoy riding occasionally I stayed on the ground with my camera and took a picture of Sarah …

Audio, Horses, International, John Deere, Media

Full Line of John Deere Equipment on Display at WEG

Chuck Zimmerman

You might think that an equipment company exhibiting at the Alltech FEI World Equestrian Games would only display equipment to use on horse farms. You might think wrong. In fact, WEG sponsor, John Deere, is displaying their full line of equipment from consumer to ag to commercial. Earlier this week I spoke with Barry Nelson, Manager, Media Relations, about what …

Agribusiness, Audio, Horses, John Deere

NAMA and ARC and Public Relations Content

Chuck Zimmerman

The Agricultural Relations Council and the National Agri-Marketing Association just announced that they have entered into an informal partnership focused on developing enhanced public relations content for upcoming industry events. We’ll see the results of this at the Agri-Marketing Conference next April with the joint creation of PR-track content. As part of the agreement, an ARC board member – Mike …

ARC, NAMA

Outsourcing Social Media

Chuck Zimmerman

Hopefully the title grabbed some attention. I’ve been meaning to write a post about this for a while. But after seeing some examples this week, both good and bad, I thought it was time. So let’s get started. There is nothing wrong with outsourcing the management of your social media channels. I’m speaking directly to agribusinesses and farm groups. I’ve …

Advertising, Agencies, Social Networking