Rhonda Ries Aguilar, Osborn & Barr’s chief financial officer (CFO), has been named one of St. Louis’ Most Influential Business Women of 2008 by the St. Louis Business Journal.

Ries Aguilar has served as O&B’s CFO since 2003. She has been with the agency for 16 of its 20 years. Recognized throughout St. Louis and the industry, Ries Aguilar’s professionalism provides O&B’s clients with dependable service and security, and has made her a trusted and valuable part of the agency.

In her time with O&B, Ries Aguilar has helped strengthen the agency’s support system, expanding the company’s IT, human resources and financial services departments. She negotiates and administers more than 30 contracts annually, and most recently, Ries Aguilar led O&B’s search and negotiation for a new corporate headquarters in downtown St. Louis.

Ries Aguilar serves on the American Association of Advertising Agencies (AAAA) Finance Committee, is a member of the St. Louis AdClub Board and serves on the Advantage Software Board, as Agency Leader SIG, a leading agency management system.