International Year of the Potato Unites Idaho with UNICEF

Laura McNamara

Idaho Potato Commission Recipes for ReliefIt’s the year for Idaho to shine. The state’s claim to fame is well, the famed international icon for 2008. To celebrate, the Idaho Potato Commission is launching ‘Recipes for Relief’. There’s more. Celebrity chefs are joining the celebration to help raise awareness for the potato and to raise $50,000 for UNICEF.

Chefs David Burke, Paul Prudhomme and Michael Symon are among eleven chefs sharing their favorite Idaho Potato recipes in the Idaho Potato Commission’s “Recipes for Relief” on-line program. The goal of this unique program is to celebrate the United Nation’s declaration of 2008 as the International Year of the Potato by raising awareness and $50,000 for UNICEF, an organization that provides lifesaving nutrition, clean water and education to children in more than 150 countries around the world.

Each month beginning in February, which is also Potato Lovers Month, a different chef and his/her recipe will be featured on Idahopotato2008.org. Every time a visitor clicks on the recipe of the month, the Idaho Potato Commission will donate 10 cents to the U.S. Fund for UNICEF with a guaranteed donation of $50,000. Funds will support UNICEF’s programs for children around the world. For more information on UNICEF. The Recipe for Relief program will run from February — December 2008.

Ag Groups, Agribusiness, Food