Cathy Erickson To Manage O&B Des Moines

Chuck Zimmerman

Cathy EricksonOsborn & Barr Communications has a new managing director for its Des Moines office.

Cathy will serve as the strategic lead for Iowa-based accounts, and will manage the overall productivity and growth of the Osborn & Barr Iowa and Upper Midwest operations.

“Cathy brings to the agency a wealth of marketing knowledge and understanding of the Iowa, ag and rural marketplaces,” said O&B Senior Vice President Hugh Whaley. “Her event marketing expertise will be a great addition to our service offering for current and potential clients.”

Prior to joining O&B, Cathy served as director of marketing and events at Clear Channel Radio in Iowa, where she gained extensive management, promotion, media relations and public relations experience with clients including John Deere, Iowa Soybean Association, Owens Corning and Petco. Most notably, she produced the WHO Radio Great Iowa Tractor Ride from its inception through its ten-year anniversary, Under her direction the event grew to immediately sell out every year, draw 27 sponsors annually, and was replicated by Cathy in multiple Clear Channel markets.

Agencies