A new logo and a new tractor, that’s the news from New Holland. Before we go into that any further let me thank New Holland in advance for their sponsorship of AgWired coverage of the Commodity Classic once again this year. They won’t be my only sponsor but it’ll be tomorrow before I announce more.

At the National Farm Machinery Show New Holland unveiled a new logo in a very big way. You can see it here. To tell us about it I interviewed Tom Lano, Sales Manager, for New Holland.

Tom describes the logo in the interview but also talks about their new T7000 series tractor which they had on display at the show in Louisville. He says it’s state of the art and will be on display at all the shows.

Listen to my interview with Tom here (4 min): tom-lano.mp3