Sitting here in my Dallas/Ft. Worth airport office (gate a-34) I look up and see a lonely, lost farm broadcaster. He’s Dave Schumacher, KTRS, St. Louis and now he’s getting a blogging lesson on our way to Anaheim.

Dave is the only survivor of a station-wide personnel change. Rumors of his demise were very premature. At the station when they talk about him they say, “And then there was one.” Dave’s been there 10 years now. Before that Dave was at the former St. Louis Stockyards. He’s a talented auctioneer and obviously a farm broadcast “Survivor.”

We’re looking forward to what’s going to happen in Anaheim. Actually we’re not talking about corn and soybeans right now but the Cardinals, their new stadium and how to survive in today’s new media world.

More to come.