This week’s ZimmCast is an interview with Kim Lang, Valmont Irrigation. It’s one of several I conducted at the recent Agricultural Media Summit. Kim talks about a niche product they’re testing on carrot farms in California. In order to gain greater acceptance and entry into this lucrative market her company has created a product to sort of “open the door.” Then I’m sure they hope to find access to other markets for their products.
I hope you like an Irish accent because you’ll get one in this special edition ZimmCast. The president of the International Federation of Agricultural Journalists is David Markey. He’s CEO of IFP Media in Dublin, Ireland and he’s my guest in this interview program. He’s also presenting at the Agricultural Media Summit that gets underway this weekend. I caught up with him in his office and I think you’ll enjoy hearing him talk about IFAJ and why it’s good for us to get together and trade information from around the world.
This week’s ZimmCast features Gary Cooper. No, not that Gary Cooper. Gary Cooper as in, president of Southeast AgNet & Citrus Industry magazine.
Agritourism has become a valuable additional way for many farms to make more money. In this week’s ZimmCast I interview Jane Eckert, Eckert Agrimarketing, about her business. Jane is a professional direct marketing consultant with a passion for agritourism. I think you’ll enjoy hearing what she’s got to say.
I know I posted this last week but not as a podcast. So it’s this week’s ZimmCast.
These guys were in charge at last night’s Region II NAMA Leadership Workshop. One of the key themes that we heard over and over (KEN) was not to become “stagnant” (KEN).
This week we learn about a cooperative-owned publication from the man who reps it.
In this week’s program I interview Allan Noe, director of communications for Croplife America.
Last Friday agriculture received a great amount of publicity through the media event coordinated by the Ethanol Promotion & Information Council (EPIC). It was easy to see that they generated stories because there were many reporters already covering the pending Indy 500 race. They were eager to interview all the media contacts for the event.