These guys were in charge at last night’s Region II NAMA Leadership Workshop. One of the key themes that we heard over and over (KEN) was not to become “stagnant” (KEN).
This week we learn about a cooperative-owned publication from the man who reps it.
In this week’s program I interview Allan Noe, director of communications for Croplife America.
Last Friday agriculture received a great amount of publicity through the media event coordinated by the Ethanol Promotion & Information Council (EPIC). It was easy to see that they generated stories because there were many reporters already covering the pending Indy 500 race. They were eager to interview all the media contacts for the event.
Although I interview Harry Thibedeau with the National Rural Telecommunications Cooperative (NRTC), we talk about Wild Blue, the satellite internet access company that says it will be available by the end of June. It’s a long-anticipated service launch and Harry says NRTC has put in a bunch of money so I know they’re anxious to get it going. Wild Blue is just one more reason why you’ll be seeing high speed access, even in the country! Just think of all the blog reading those new high speed customers will be doing.
In our ZimmCast this week I interview the three principals of BCS in Kansas City. Illinois Blasdel, Leigh Ann Cleaver and Kelly Schwalbe hosted an agency open house last week. I just wish I could have stayed for the whole party but that would have meant getting a hotel room and I had to get back home. You can look at the comments from my first post about the open house last week to find out how long the party actually lasted!
In our ZimmCast this week I interview Sara Wyant, editor of Agri-Pulse, a weekly publication about what’s happening in our nation’s capitol. Many of you may remember that Sara published a newsletter, Agri-Pulse, from 1985-1995. She also wrote about farm policy for Farm Progress publications. As was mentioned in the ZimmCast last week, Sara points out how what happens in Washington affects everyone in agrimarketing.
In our ZimmCast this week I interview Leon Corzine, President of the National Corn Growers Association, about marketing and legislation. Although sometimes these seem very separate they really are very related aspects of the business of agriculture.
In our ZimmCast this week I interview Gene Millard, Executive Director, National Association of Farm Broadcasters, while at the NAMA convention. Gene describes the structural changes to NAFB and what they mean to the future of the organization.
In our ZimmCast this week I interview Doug Jeske, SVP-Account Services, Meyocks Group. I had just completed a presentation with a group of staff members about our Talking News Release service and blogging with a lot of Q & A.