USFRA Releases Consumer/Farmer Survey Results

Chuck Zimmerman

Today the U.S. Farmers & Ranchers Alliance released the results of a survey they conducted in July/August. They surveyed 2,417 consumers and 1,002 farmers/ranchers, both on a nationwide basis. The graphic below shows a comparison of the top five things consumers want more information about with the top five things farmers/ranchers think are most important to educate consumers about. You …

Ag Group, Agribusiness, Audio, Beef, Farming, Food, USFRA

USFRA Partners with AgChat Foundation

Cindy Zimmerman

The AgChat Foundation (ACF) and the U.S. Farmers & Ranchers Alliance (USFRA) have partnered up to help farmers and ranchers share their stories with the general public. “The core vision of the AgChat Foundation is to empower farmers and ranchers to share their stories,” said Darin Grimm, Kansas farmer and AgChat Foundation president. “We are excited to partner with USFRA …


USFRA Announces The Food Dialogues

Chuck Zimmerman

Are you ready to talk about food? The U.S. Farmers and Ranchers Alliance is. On Sept. 22 they’re holding The Food Dialogues. During the event you’re encouraged to follow the Twitter hashtag: #FoodD and participate! During the Farm Progress Show last week USFRA held a press conference to announce the upcoming event. In the photo is General Manager, Hugh Whaley …

Ag Group, Food, USFRA

USFRA Presents Research at AgChat Agvocacy 2.0 Conference

Chuck Zimmerman

At the AgChat Agvocacy 2.0 Conference the U.S. Farmers and Ranchers Alliance presented some research with consumers that was conducted by Maslansky, Luntz + Partners. On our program was Jenn Dahm (pictured left). Jenn says that “the finding that all of our research hinges on is the fact that America loves farmers and ranchers. All the effort we’re putting in …

AgChat, Audio, USFRA

Ag Media Summit Update From USFRA

Chuck Zimmerman

One of our sessions at the Ag Media Summit is titled, “Of course our food is safe,” says modern ag – But is anybody listening? The presentation was made by leadership members of the U.S. Farmers and Ranchers Alliance. The Chairman is Bob Stallman, American Farm Bureau Federation, seen at the podium. I visited with him before the session started. …

ABEF, Ag Group, Ag Media Summit, Audio, USFRA

USFRA Launches Campaign Inviting Farmer/Rancher Participation

Chuck Zimmerman

This week the U.S. Farmers and Ranchers Alliance announced an ad campaign to encourage participation. So what if you’d like to get involved? There are a number of ways which you can find on the USFRA website. So take a few moments and raise your voice and join the conversation about the industry’s commitment to continuous improvement and dedication to …

Ag Group, Audio, USFRA, Video

Dupont Announces Support For USFRA

Chuck Zimmerman

The U.S. Farmers & Ranchers Alliance got a boost from DuPont. The company has announced its support of USFRA by becoming one of the first members of the Premier Partners Advisory Group. “DuPont is proud to support the U.S. Farmers & Ranchers Alliance as they bring together an unprecedented group that crosses all boundaries in modern agriculture with a single …

Ag Group, Agribusiness, Dupont, USFRA

USFRA Picks Ketchum

Chuck Zimmerman

Ketchum has been chosen by the U.S. Farmers & Ranchers Alliance to be its primary communications agency. The announcement represents the next strategic step driving the USFRA mission to strengthen the image of agriculture and enhance public trust in today’s best production practices. The Alliance, currently composed of more than 30 of the nation’s foremost farmer- and rancher-led agricultural organizations, …

Ag Group, Agency, USFRA

Donate To U.S. Farmers and Ranchers Alliance

Chuck Zimmerman

If you’ve been wondering how you can support the newly formed U.S. Farmers and Ranchers Alliance the wonder no more. You can now make donations online. You can support the U.S. Farmers and Ranchers Alliance and its goal to bolster the image of agriculture and enhance public trust in our food supply. Use the “Donate” button below to contribute to …

Ag Group, USFRA

USFRA Update

Chuck Zimmerman

At the American Farm Bureau Federation Annual Meeting I got an update on how things are going with the U.S. Farmers & Ranchers Alliance from General Manager Hugh Whaley. He’s seen here in their booth out on the trade show floor. Hugh says they now have 23 national and regional organizations that have joined in the alliance with an eleven …