New Holland Appoints New VP of North America

Jamie Johansen Leave a Comment

New Holland is excited to announced the appointment of Bret Lieberman as Vice President of North America. Bret will be based in New Holland and will assume the role of Vice President immediately. Bret has an accomplished resume at CNH Industrial and New Holland spanning 25 years in various roles which will bring a multi-faceted perspective and a passion from …

Agribusiness, Company Announcement, New Holland

Going Big with the New Holland T9

Chuck Zimmerman Leave a Comment

Looking for a big boy tractor for those large acre row crop applications? Take a look at this New Holland T9 Series tractor that was on display for ag media on La Belotta Sustainable Farm near Turin, Italy. Darragh Mullin, CNH Industrial, APAC Product Marketing< Tractors gave us a walk around tour of the machine. New T9 4WD tractors give ...

Agribusiness, International, New Holland, Tractor, Video

New Holland’s True Blue Salute Supports Heroes

Kelly Marshall Leave a Comment

New Holland has expanded the True Blue Salute program in honor of the bravery, service, and sacrifice of America and Canada’s military and first responders.  This program provides equipment incentives to all current and retired United States and Canadian military and first responders. “New Holland is honored to show our appreciation and support of our military and first responders through …

Agribusiness, New Holland

New Holland Cycles for Farmland Preservation

Kelly Marshall

What does cycling have to do with preserving farmland?  This summer New Holland Agriculture is sponsoring Pedal to Preserve and Farm to Fork Fondo, two events designed to benefit farmland preservation. Pedal to Preserve is an opportunity for novice and experienced cyclists alike to bike through Lancaster County’s countryside.  The ride features more than 75 small family farms that have …

Agribusiness, Events, New Holland

Nebraska Gov Visits New Holland at #ExpoMilano2015

Cindy Zimmerman

CNH Industrial welcomed Nebraska Governor Pete Ricketts this week at the Expo Milano “Sustainable Farm Pavilion” sponsored by its agricultural machinery brand New Holland Agriculture. The governor was accompanied by a delegation that met with CNH Industrial management to discuss activities and investment in Nebraska through its manufacturing facility and commercial network. The Governor is on his first trade mission …

Agribusiness, International, New Holland

Carlo Lambro Addresses New Holland Press Conf.

Chuck Zimmerman

Early for our American audience is today’s press conference at CNH Industrial Village in Turin, Italy. Kicking things off on the program is Carlo Lambro, New Holland Agriculture Brand President. Carlo talked about New Hollands commitment to sustainability which has four pillars, Growing Energy, Efficient Productivity, Sustainable Farming, Committed Company. The New Holland pavilion at Expo Milano 2015 is all …

Agribusiness, Audio, New Holland, Sustainability

New Holland’s Sustainable Farm Pavilion at Expo Milano

Chuck Zimmerman

Expo Milano 2015 is in full swing. This is what we used to call the World’s Fair. The only agricultural brand exhibiting is New Holland and next week I’ll be traveling to see their exhibit – the Sustainable Farm Pavilion. Some other U.S. ag journalists will also be traveling to the event which includes first stop in Turin. In Turin …

Agribusiness, International, New Holland