Haller joins Brownfield as Research Director

Kelly Marshall

Ted Haller has been named director of the Brownfield Ag News research team. Haller comes from a diverse media background, working on the agency side and in radio for accounts like Bayer, Monsanto, Dow Animal Health, John Deere, AGCO and BASF. He has also been involved with the National Association of Farm Broadcasting (NAFB) and was part of the group …

Brownfield, Media

New Brownfield Reporter for IN and OH

Cindy Zimmerman

The newest anchor/reporter on the Brownfield Ag News team is Amie Sites who will cover Indiana and Ohio for the multi-state radio network. Amie grew up in Walton, Ind. She majored in journalism and creative writing at Indiana University. Her passion for telling the stories of others led her to become a reporter for various newspapers including the Standard-Speaker, Pharos …

Brownfield, Media

Staff Changes at Brownfield and Agri-Pulse

Cindy Zimmerman

Brownfield Anchor/Reporter Meghan Grebner has a new role on the Brownfield team, stepping in to take over livestock market reporting for Brownfield’s radio network, mobile application and website to replace retiring Jerry Passer. In this role, Meghan will be the lead reporter for the network’s livestock coverage and will continue to host Brownfield’s Weekly Livestock Market Update with University of …

Agri-Pulse, Brownfield, Media, NAFB

ZimmCast with New Presidents of AAEA & LPC

Chuck Zimmerman

During the 2017 Ag Media Summit we had the regular changing of the gavel for both the American Agricultural Editors Association as well as the Livestock Publications Council. I spoke with both of the new presidents for these organizations after their respective board meetings. In this week’s program I start out with Julie Deering, new president of the AAEA. Julie …

AAEA, Ag Media Summit, Audio, LPC, Media, ZimmCast

2017 Ag Media Summit

Chuck Zimmerman

In between the Southern Peanut Growers Conference and the InfoAg Conference is this year’s Ag Media Summit. Yep, the ZimmComm Team is on the agriblogging highway. Cindy just finished covering the Peanut Growers Conference in San Destin, FL and producing content for their blog. Jamie Johansen and I are attending the Ag Media Summit, in Snowbird, UT, courtesy of FMC, …

Ag Media Summit, FMC, Media

AgNewsWire vs. AgWired

Chuck Zimmerman

This post has been a while in the making. Why a while? Because ZimmComm New Media, LLC pioneered something called many names like new media, social media, social network, blogs, podcasts and we’ve been developing and changing them in many ways over the last 13+ years. I think we can now more easily define our services. Late last year for …

Media, Public Relations

Staying Credible in a ‘Fake News’ World

Chuck Zimmerman

AAEA, The Ag Communicators Network, is holding a webinar right now titled, “Staying Credible in a “Fake News” World.” The webinar has a panel including veteran ag journalists Chris Clayton, DTN/Progressive Farmer, Willie Vogt, Penton Agriculture, and Betsy Freese, Meredith AgriMedia. They’ll discuss how ag journalists and communicators can advocate for trust in the media, writing for rural America, and …

AAEA, Media

ZimmCast with @IFAJ Presidents at #ONE17

Chuck Zimmerman

The most recent four presidents of the International Federation of Agricultural Journalists (IFAJ), representing four different countries, attended this week’s Alltech Ideas Conference and Cindy’s Golden ZimmComm Microphone got a work out interviewing them for this week’s program. Cindy interviewed, in chronological order, past presidents David Markey of Ireland, Markus Rediger of Switzerland, and Mike Wilson of the United States, …

Alltech, Audio, Media, ZimmCast

Farmers: Smart About Their Phones & Beyond

Chuck Zimmerman

My morning inspiration today comes from a post on the Woodruff blog by Darlene Hanenburg, Senior Technical and Content Writer. Darlene writes about farmers consumption of digital media and makes some very good points. Here is an insightful excerpt. The truth is, the agri-marketing landscape continues to evolve as new media and technology are introduced and become more widely accepted. …

AgNerd, Apps, Media