AEM Panelists Share Views on Precision at VISION

Cindy Zimmerman

Representatives from three of the largest farm equipment manufacturers shared their views on the precision vision for the future at the The 2022 VISION Conference last week in Phoenix, Arizona. The panel was organized by the Association of Equipment Manufacturers (AEM) and focused on the role that OEMs have in helping agriculture be more sustainable. “Our job is to make …

AEM, Agribusiness, AgWired Precision, Audio, Case IH, John Deere, Media, Precision Agriculture

The VISION Conference Kicks Off Tuesday

Cindy Zimmerman

The way we produce and supply food around the world is changing fast and the voices driving this change are gathering this week at The 2022 VISION Conference, January 18 -19, in Arizona. The conference is now in its fifth year and the world of data and technology has grown rapidly since VISION last convened in 2020. Eric Davis, Meister …

AgWired Precision, Audio, Media, Precision Agriculture

Verdesian Life Sciences Offers Media Day Opportunity

Cindy Zimmerman

The Nutrient Use Efficiency People™ at Verdesian Life Sciences are planning an exclusive media event next month to share more about the innovation and technology helping to drive in-field biostimulant use and the company’s SEED+ portfolio. On January 12 at 10 a.m. central standard time, Verdesian will host a one-hour media webinar to provide details on the SEED+ planter box …

Audio, Media, Seed, Technology, Verdesian

The VISION Conference 2022 Preview

Cindy Zimmerman

The way we produce and supply food around the world is changing fast and the voices driving this change are gathering at The 2022 VISION Conference, January 18 -19, at the Renaissance Phoenix Glendale Hotel & Spa in Arizona. The conference is now in its fifth year and the world of data and technology has grown rapidly since VISION last …

Agribusiness, Audio, Events, Media

Mike Adams Retiring

Cindy Zimmerman

The ageless Mike Adams is hanging up his microphone and heading out to pasture at the end of this year. Adams made the announcement during his Adams on Agriculture broadcast last Friday. “As I mentioned on the air today, I’ll be retiring on December 23, wrapping up a nearly 48 year career on the air,” Adams tweeted after the show. …

Media

ZimmCast 679 – Public Relations Professionals

Chuck Zimmerman

Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. After missing it for a few years I was able to attend the Agricultural Relations Council (ARC) Annual Meeting which took place in Richmond, VA. We had a good turnout with some great sessions. I interviewed several of the attendees. More on that in a moment. The Golden ARC Awards, which …

ARC, Audio, Marketing, Media, Public Relations, ZimmCast

Lynn Henderson Inducted into ARC PR Hall of Fame

Chuck Zimmerman

During the Ag Relations Council Annual Meeting, Lynn Henderson, AgriMarketing, was inducted into the Agricultural Public Relations Hall of Fame. ARC did a good job of keeping the recipient this year a secret, so he was very surprised. After the ceremony I spoke with Lynn to get his comments on receiving this great recognition for his career and support for …

ARC, Audio, Marketing, Media

The 2021 ARC Annual Meeting

Chuck Zimmerman

The 2021 Agricultural Relations Council (ARC) Annual Meeting is taking place in Richmond, VA, in-person. The program includes several panel discussions with ag editors, ag organizations that work in Washington, DC and annual award presentations. I’ll have interviews to share and of course, lots of photos. Thursday will be tour day so most of that content will be published after …

ARC, Marketing, Media, Public Relations

2021 NAFB Convention Registration is Open

Chuck Zimmerman

It is already time to look ahead to the NAFB Convention! Start making your plans to attend the 2021 NAFB Convention today. Join more than 650 agricultural industry leaders November 17-19 in Kansas City for three days of learning, newsmaker sessions, networking, and more. NAFB Convention kicks off Wednesday morning, November 17. Click here for additional Convention information. Early-Bird Registration …

Media, NAFB