USDA Adopts Market Transparency Policies Backed by NCBA

Carrie Muehling

The National Cattlemen’s Beef Association continues work toward and support policies that will help those working in all areas of the cattle industry. “There is no such thing as a silver bullet, one size fits all, policy solution to these issues. It’s going to have to be a multi-faceted broad approach where we kind of take little chunks out of …

AgWired Animal, Animal Agriculture, Audio, Beef, Cattle Industry Conference, Livestock, Marketing, Markets, NCBA

Hearing Focuses on State of Beef Supply Chain

Cindy Zimmerman

The U.S. House Agriculture Subcommittee on Livestock and Foreign Agriculture held a hearing Wednesday to examine how to address challenges within the beef supply chain during which several members of Congress echoed the National Cattlemen’s Beef Association’s (NCBA) longstanding call to expand processing capacity. Ranking Member Rep. Dusty Johnson (R-SD) recently introduced the Butcher Block Act, a bipartisan bill that …

Audio, Beef, Livestock, Marketing, Meat, NCBA

2021 NAMA Top Award Recipients

Chuck Zimmerman

The National Agri-Marketing Association (NAMA) honored the winners of its top annual awards during the 2021 Agri-Marketing Conference. You can listen to the their remarks after receiving there awards below. The AgriBusiness Leader of the Year award was presented to Tim Hassinger, retired Pres/CEO of Dow AgroSciences and Lindsay Corporation. The award recognizes outstanding leadership in private, public or academic …

Audio, Marketing, NAMA

NAMA Boot Camp Getting Close

Chuck Zimmerman

The 17th annual NAMA Boot Camp will be held August 4-6 in KC, MO. That’s just two weeks after the 2021 Agri-Marketing Conference! Boot Camp is a time to enjoy connecting with friends and colleagues, gain a better understanding of modern ag and agri-marketing and ensure you’re ready to lead in a rapidly-changing field. Sign up for Boot Camp now. …

Marketing, NAMA

Meet the #NAMA21 Keynote Speakers

Chuck Zimmerman

You can now meet the keynote speakers at this year’s Agri-Marketing Conference. Check them out online here. The National Agri-Marketing Association (NAMA) has a wide range of options to help you get maximum exposure with agri-marketing leaders in 2021. To learn about sponsorship opportunities, contact Jenny Pickett at jennyp@nama.org. Find a list of current opportunities on the website. And for …

Marketing, NAMA

New BASF PR Manager

Chuck Zimmerman

Congratulations to Miracle King Wilson (pictured) who is the new PR Manager for BASF Agricultural Solutions. Congrats also go to Odessa P. Hines who has moved into the position of BASF Ag Solutions External Affairs Manager. In her role, Miracle will be responsible for “providing strategic PR direction and counsel for company product launches and key initiatives; managing media inquiries, …

Agribusiness, BASF, Marketing, Public Relations

Student NAMA Award Winners Named

Chuck Zimmerman

Congratulations to all the winners in the Student National Agri-Marketing Association (NAMA) competitions. Special congrats to the University of Guelph for winning the Marketing Competition! The Student NAMA Program was virtual for the 2020-21 school year. The Student Awards Ceremony, held on 4/22/21, announced the Scholarship Recipients, Sales Competition winners & Marketing Competition winners. See the recording here. Scholarships $4000 …

Education, Marketing, NAMA

Student NAMA Sales Competition Winners Announced

Chuck Zimmerman

Hopefully in 2022 we’ll be able to “see” the National Agri-Marketing Association student competitions. But that doesn’t mean that are not happening this year. In fact, the winners of the Student NAMA Sales Competition have been announced. The competition took place April 14-15, virtually, and over 20 students were registered. ​The National Agri-Marketing Association Collegiate Sales Competition began in 2019. …

Education, Marketing, NAMA

Don’t Forget Rural & Small Market Outlets in Your Media Mix

Chuck Zimmerman

Hello from the ZimmComm Team. We hope everyone had a very blessed and happy Easter weekend. Here at ZimmComm World Headquarters we’re working on several projects and focusing more on our AgNewsWire service to continue assisting agricultural marketers with media outreach. In the last couple years we’ve seen a significant growth in companies direct to consumer tactics which basically bypasses …

Marketing, Media